This page shows the latest patient focused news and features for those working in and with pharma, biotech and healthcare.
As a company we are focused on addressing unmet patient needs, so we chose to support the Fistula Foundation because obstetric fistula is a key, unmet health need where we knew
That's why our purpose is to Love What You Do.". Mearns &Pike’s portfolio is based on a foundation of pharmaceutical and medtech companies, start-ups, health-focused organisations and ... patient charities.
Does this more clinically driven path to market make a company less commercially driven and more patient focused? ... considerably. Inevitably, the question is what is the biggest driver, patient need or economics?
variety of cross-organisational initiatives, focused on improving the patient pathway through service redesign and new models of care, have arisen. ... Douglas agrees the NHS is broadly willing to collaborate, but points to some pitfalls: “ Outsourcing
Watershed Bridges is currently comprised of the brand-focused agencies wethepeople, Brandforming, Sawtooth and Parry Branding Group, as well as digital, social media and video specialists in the form of PatientWisdom, ... Public affairs specialist
GlaxoSmithKline is set to begin a series of clinical trials focused on improving patient adherence to asthma and respiratory disease treatment. ... We need to hear the patient's voice and see how it works for them.”.
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Clearly, an advocate’s challenges and needs are closely entwined with, but distinct from, those of a patient and they urgently need to be addressed. ... For many years pharma and clinicians have, rightly, focused on putting the patient at the heart of
Achieving insight. Understanding the needs of people is key to the success of developing a patient-focused intervention. ... Alex Morton is a patient and healthcare writer, Neil Rees is head of research and James Weybourne is design director at The
This can make an incredible difference to delivering services that are meaningful, authentic and patient-centric. ... For example, one pharma company is disbanding brand teams and replacing them with disease teams - enabling them to become more
Delivering real patient value. Three practical steps to achieving a patient-focused comms plan. ... We refer to this approach as Patient Value Planning. 1. Start with the patient.
Is patient involvement in HTA really that important to the decision-making process? ... Each submitting patient group is offered information, training and one-to-one support.
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He has a patient-centred approach and is focused on delivering access to innovative therapies as early as possible.
Alan Moses, CMO of Novo Nordisk, added: “ With [Gough's] key clinical expertise, his experience as a researcher focused on patient issues, and his compassion for patients with diabetes, Professor Gough
US hospital firm HCA appoints chief patient experience officer. Lyn Ketelsen will lead improvement of patient experience. ... The HCA has created a patient-focused position in order to share best practice from its network of hospitals and to ensure
In this role Dr Beal's responsibilities included ensuring that the voice of the patient was heard in the research portfolio of PCORI – a research institute focused on patient-centred outcomes ... the patient perspective advances our approach to meeting
Commenting on his appointment, he said: “ Shire has a clear and ambitious patient-focused vision for the future and I look forward to the opportunity to help them achieve it.”.
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How can we make a brand patient focused if we don’ t speak to the patients we aim to help? ... How do we, the brand, have on-going meaningful dialogue with patients and patient groups?
Health Literacy Explained. Hear from Dr Elizabeth Walder, author of a series of patient-focused e-books in plain english and why health literacy is so important.
Next week, eyeforharma’ s Patient Summit Europe brings together everyone committed to ensuring that the patient-centric model is here to stay. ... Whether your role is patient focused, or you work within sales or marketing, we would love to speak to you
year. "It got good feedback from physicians who saw it at a congress, who said the campaign was patient-focused, clear, and straightforward.
2016. So before long I was on a plane to begin planning in earnest for the patient-focused strategic support they wanted to commission and to be delivered immediately (no settling ... talk to colleagues about what patient engagement delivers for patients,
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At Pegasus, we specialise in helping deliver healthy messages through integrated communication programmes. In fact, inspiring healthy decisions is all...