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Patient Insights

This page shows the latest Patient Insights news and features for those working in and with pharma, biotech and healthcare.

The Communiqué Awards: what are judges looking for?

The Communiqué Awards: what are judges looking for?

That’s a quality that’s hard to pin down, but we want to bring that together with genuine patient insights. ... What does an award-winning campaign in this category look like? Fiona Hammond said a hallmark of the best campaigns is that they are able

Latest news

  • Novartis first to benefit from NICE advice on ‘patient preference’ Novartis first to benefit from NICE advice on ‘patient preference’

    It has today announced the completion of its first piece of advice on the design of a ‘patient preference’ study - these aim to capture patient insights which can then be incorporated ... Nigel Cook, Head of Decision Support &Insights, Global Patient

  • PMEA 2018: celebrating excellence in improving patient outcomes PMEA 2018: celebrating excellence in improving patient outcomes

    It demonstrated efficiency, and most importantly it improved the patient experience and self-management.”. ... The campaign was put together with very strong execution and good depth of insights into the condition and the patient experience.”.

  • Digital Trials Digital Trials

    By collecting continuous data streams as individuals go about their daily lives, mHealth technology can capture physiological data and patient insights outside the traditional trial site. ... Experienced patient engagement teams are an essential part of

  • It’s all about patient outcomes… right? It’s all about patient outcomes… right?

    The use of anaesthesia addressed a key unmet need of the surgeon by rendering the patient immobile. ... Oxford University Press; Oxford, UK, 2009. Fabrice Allum is Managing Director of Porterhouse Insights, part of the Porterhouse Medical Group.

  • The call for a more strategic medical affairs community The call for a more strategic medical affairs community

    This broadening of responsibilities brings a requirement for new capabilities, which will be largely anchored in interpreting and delivering patient insights. ... This strengthening drive towards ‘patient-centricity’ means Medical Affairs finds

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Latest Intelligence

  • Leicester NHS Trust’s staff intranet is integral to HCPs’ working day

    Reports and outcomes from joint working initiatives that show, for example, how the redesign of a care pathway, combined with new treatments, is improving patient outcomes, could also provide valuable insights

  • AstraZeneca: building a new ‘open innovation’ pharma company AstraZeneca: building a new ‘open innovation’ pharma company

    understanding. “Having that late-stage commercial and clinical expertise co-located also helps drive better understanding about how to deliver benefits to patients and how to use our insights on patient

  • A new era of smart pharma A new era of smart pharma

    clinical trials and enhance public health, the insights delivered by AI will only be as good as the data it analyses. ... These companies are well placed to utilise an array of technologies that can provide insights into the patient’s condition.

  • Six degrees of participation Six degrees of participation

    Understanding these factors upfront can lead to more productive, two-way patient/physician dialogue. ... Degree #6: Use data better - and collaborate. The industry has for many years used patient insights - built from market research of small numbers of

  • A quest for innovative solutions A quest for innovative solutions

    Technology’s attractive calling card is the monitoring and collection of data that can generate insights into patient behaviour and signpost ways for more applied drug development and better delivery systems. ... Once that is established you can

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Latest appointments

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Latest from PMHub

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M3 (EU)

M3 was founded in 2000 with the goal of changing the world of medicine through making full use of the...

Latest intelligence

Brain power: fresh approaches to Alzheimer’s drug discovery
New alliances are learning from past mistakes and breaking down research barriers...
Genomics integration: can the NHS rise to the challenge?
Experts gather to discuss the UK’s genomic landscape...
London
“Brexit has been a catalyst for UK clinical research... it’s turbocharged change”
The UK clinical trials environment has been transformed in recent years – but can it really buck Brexit’s risks and uncertainties?...

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