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Patient Insights

This page shows the latest Patient Insights news and features for those working in and with pharma, biotech and healthcare.

PMEA 2018: celebrating excellence in improving patient outcomes

PMEA 2018: celebrating excellence in improving patient outcomes

It demonstrated efficiency, and most importantly it improved the patient experience and self-management.”. ... The campaign was put together with very strong execution and good depth of insights into the condition and the patient experience.”.

Latest news

  • Digital Trials Digital Trials

    By collecting continuous data streams as individuals go about their daily lives, mHealth technology can capture physiological data and patient insights outside the traditional trial site. ... Experienced patient engagement teams are an essential part of

  • It’s all about patient outcomes… right? It’s all about patient outcomes… right?

    The use of anaesthesia addressed a key unmet need of the surgeon by rendering the patient immobile. ... Oxford University Press; Oxford, UK, 2009. Fabrice Allum is Managing Director of Porterhouse Insights, part of the Porterhouse Medical Group.

  • The call for a more strategic medical affairs community The call for a more strategic medical affairs community

    This broadening of responsibilities brings a requirement for new capabilities, which will be largely anchored in interpreting and delivering patient insights. ... This strengthening drive towards ‘patient-centricity’ means Medical Affairs finds

  • Facing the new wave of biosimilars Facing the new wave of biosimilars

    GAfPA campaigns across Europe to ensure patient access to appropriate clinically approved therapies. ... The federation has undertaken patient surveys that offer valuable insights on patient attitudes toward biologics and biosimilars.

  • Power to the people Power to the people

    outcomes. The industry is making marginal gains as it slowly learns how deep patient insights can provide a mandate to change patient behaviour. ... New manifesto. So what does that innovation look like? Well thankfully it’s moved beyond digital tools

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Latest Intelligence

  • Leicester NHS Trust’s staff intranet is integral to HCPs’ working day

    Reports and outcomes from joint working initiatives that show, for example, how the redesign of a care pathway, combined with new treatments, is improving patient outcomes, could also provide valuable insights

  • AstraZeneca: building a new ‘open innovation’ pharma company AstraZeneca: building a new ‘open innovation’ pharma company

    understanding. “Having that late-stage commercial and clinical expertise co-located also helps drive better understanding about how to deliver benefits to patients and how to use our insights on patient

  • A new era of smart pharma A new era of smart pharma

    clinical trials and enhance public health, the insights delivered by AI will only be as good as the data it analyses. ... These companies are well placed to utilise an array of technologies that can provide insights into the patient’s condition.

  • Six degrees of participation Six degrees of participation

    Understanding these factors upfront can lead to more productive, two-way patient/physician dialogue. ... Degree #6: Use data better - and collaborate. The industry has for many years used patient insights - built from market research of small numbers of

  • A quest for innovative solutions A quest for innovative solutions

    Technology’s attractive calling card is the monitoring and collection of data that can generate insights into patient behaviour and signpost ways for more applied drug development and better delivery systems. ... Once that is established you can

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Solaris Health

The beauty of detail: an effective, compelling medical communications campaign requires each component to be carefully planned, expertly crafted and...

Latest intelligence

Is China ready for a pharmaceutical gold rush?
Some describe doing business in China as akin to the 1990s internet boom – so how stable is its future?...
AstraZeneca’s oncology renaissance
Susan Galbraith played a key role in restoring AstraZeneca’s place in cancer drug development – she talks about the future of oncology and why there’s more to be done to...
Navigating the antibiotic resistance crisis
Blue Latitude Health speaks to Tara DeBoer, PhD, Postdoctoral Researcher and CEO of BioAmp Diagnostics to explore the antimicrobial resistance crisis, and learn how a simple tool could support physicians...

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