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Patient Retention

This page shows the latest Patient Retention news and features for those working in and with pharma, biotech and healthcare.

IQVIA launches new online patient portal

IQVIA launches new online patient portal

Seeks to improve clinical trial experience. Contract research and technology solutions group IQVIA has launched its own Patient Portal to help increase clinical trial participant engagement and retention. ... The IQVIA Patient Portal focuses on

Latest news

  • New healthcare comms agency launched in UK New healthcare comms agency launched in UK

    The new agency offers the full spectrum of pharmaceutical marketing services - including social media and experiential marketing - with a particular expertise in clinical trial patient recruitment and retention, for which it

  • Health Unlimited forms partnership with HealthUnlocked Health Unlimited forms partnership with HealthUnlocked

    The UK-based marketing communications group said the tie-up would drive organic and new business for both sides and enable clients to access best practice patient recruitment, retention and engagement ... The importance of direct-to-patient engagement

  • Publicis snaps up Langland Publicis snaps up Langland

    The agency works with nine of the world's top 10 pharmaceutical companies, launching and revitalising licensed prescription-only medicines and working on patient access and retention programmes for clinical trials. .

  • Harnessing clinical data Harnessing clinical data

    improving access to new drugs - and puts patient engagement at the top of the agenda. ... In the trial planning stages, these include social listening and big data analytics for greater understanding of patient needs that can aid patient recruitment and

  • Delivering 'beyond the pill' Delivering 'beyond the pill'

    Understand the patient's experience. Choose medicines based on the best available evidence. ... Patient retention strategies have been poor cousins and yet in other sectors the model of keeping customers loyal – particularly evident in the retail

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Latest Intelligence

  • 2021: the year of decentralisation in drug development 2021: the year of decentralisation in drug development

    Bring the trial to the patient with in-home and alternative site clinical solutions. ... Also, using in-home services can reduce the risk of patient drop-out, enhancing retention.

  • Encouraging patient participation in real-world studies Encouraging patient participation in real-world studies

    plc, we explore the intersection between real-word studies and patient participation in drug development. ... Listening to patients should always be part of protocol design to minimise the patient burden, increase enrolment and bolster retention.

  • Bringing the trial to the patient Bringing the trial to the patient

    Benefiting the patient and the sponsor. Bringing clinical trial visits to patients in their homes has been proven to lead to higher enrolment and retention rates. ... Gretchen Goller, Global Head, Patient Recruitment and Retention Solutions, ICON plc.

  • Mapping the patient journey and minding the gap Mapping the patient journey and minding the gap

    Seven steps to closing the gap between rhetoric and reality in patient-centricity. ... to end,” said Gretchen Goller, Global Head of Patient Recruitment and Retention Solutions, ICON plc.

  • Why precision medicine demands precision engagement Why precision medicine demands precision engagement

    The treatable patient population is also expanding, growing three-fold every three years. ... better protocols for patient compliance and retention.

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Latest appointments

  • Anthea Davies joins Cello Health Communications Anthea Davies joins Cello Health Communications

    Meanwhile, Yates has over a decade's experience working in leading healthcare communications agencies, most recently as a patient recruitment and retention group account director at Langland, and prior to that

  • Langland appoints new non-exec chairman and board director Langland appoints new non-exec chairman and board director

    Langland has also promoted Kate Spencer to its board. She joined Langland in 1997 and is currently global business director and heads up the agency's patient access and retention team. . ... There are only a handful of people in the world who truly

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