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Patient Retention
This page shows the latest Patient Retention news and features for those working in and with pharma, biotech and healthcare.
IQVIA launches new online patient portal
Seeks to improve clinical trial experience. Contract research and technology solutions group IQVIA has launched its own Patient Portal to help increase clinical trial participant engagement and retention. ... The IQVIA Patient Portal focuses on
Latest news
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New healthcare comms agency launched in UK
The new agency offers the full spectrum of pharmaceutical marketing services - including social media and experiential marketing - with a particular expertise in clinical trial patient recruitment and retention, for which it
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Health Unlimited forms partnership with HealthUnlocked
The UK-based marketing communications group said the tie-up would drive organic and new business for both sides and enable clients to access best practice patient recruitment, retention and engagement ... The importance of direct-to-patient engagement
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Publicis snaps up Langland
The agency works with nine of the world's top 10 pharmaceutical companies, launching and revitalising licensed prescription-only medicines and working on patient access and retention programmes for clinical trials. .
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Harnessing clinical data
improving access to new drugs - and puts patient engagement at the top of the agenda. ... In the trial planning stages, these include social listening and big data analytics for greater understanding of patient needs that can aid patient recruitment and
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Delivering 'beyond the pill'
Understand the patient's experience. Choose medicines based on the best available evidence. ... Patient retention strategies have been poor cousins and yet in other sectors the model of keeping customers loyal – particularly evident in the retail
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Latest Intelligence
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Encouraging patient participation in real-world studies
plc, we explore the intersection between real-word studies and patient participation in drug development. ... Listening to patients should always be part of protocol design to minimise the patient burden, increase enrolment and bolster retention.
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Bringing the trial to the patient
Benefiting the patient and the sponsor. Bringing clinical trial visits to patients in their homes has been proven to lead to higher enrolment and retention rates. ... Gretchen Goller, Global Head, Patient Recruitment and Retention Solutions, ICON plc.
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Mapping the patient journey and minding the gap
Seven steps to closing the gap between rhetoric and reality in patient-centricity. ... to end,” said Gretchen Goller, Global Head of Patient Recruitment and Retention Solutions, ICON plc.
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Why precision medicine demands precision engagement
The treatable patient population is also expanding, growing three-fold every three years. ... better protocols for patient compliance and retention.
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Patient recruitment and engagement standards
And the reality: 50% of clinical research sites don’t recruit a single patient. ... This was also one of the topics at the Patient Summit Europe this year.
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Latest appointments
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Anthea Davies joins Cello Health Communications
Meanwhile, Yates has over a decade's experience working in leading healthcare communications agencies, most recently as a patient recruitment and retention group account director at Langland, and prior to that
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Langland appoints new non-exec chairman and board director
Langland has also promoted Kate Spencer to its board. She joined Langland in 1997 and is currently global business director and heads up the agency's patient access and retention team. . ... There are only a handful of people in the world who truly
More from appointments
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Latest from PMHub
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7 important considerations for creating an inclusive clinical trial website
In turn, more people are aware of, and engaged with, your clinical study, which can seriously improve enrolment and retention.
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Patient-related factors that can impact patient recruitment
Patient journey mapping. Finally, let’s quickly discuss the patient journey as it can impact both recruitment and retention. ... If you’ve mapped the patient journey through recruitment stages, make sure you continue to do so throughout the duration
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Protocol-related issues that can impact patient recruitment
Many factors can impact a patient’s decision to take part in a clinical study. ... But what steps can the industry take to try to improve patient recruitment?
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Improving patient retention with the use of patient portals
5.A loyal patient means improved retention. And last, but certainly not least, research has shown that patient portals directly impact retention: those who establish a relationship with their providers via ... So, the evidence speaks for itself –
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Emotion-driven clinical trial marketing: A missed opportunity?
With recent research highlighting potential opportunity for clinical study patient recruitment advertising to take a more emotive approach, our interest is certainly piqued. ... Research professor Brené Brown describes empathy as “feeling with
More from PMHub
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COVID-19 Updates and Daily News
Featured jobs
- Gilead agrees $21bn buyout of Immunomedics
- Regeneron launches phase 3 COVID-19 antibody trial in the UK
- Regeneron launches phase 3 COVID-19 antibody trial in the UK
- Gavi says 76 wealthy countries have committed to COVAX vaccine facility
- Roche’s Ocrevus boasts positive long-term data in MS
- First patients dosed with COVID-19 vaccine from SpyBiotech and Serum Institute of India
- InSite Mapping™ - a Novel Tool for Insight-gathering and Patient Journey Mapping
- Envision Pharma Group scoops two Silvers at the PM Society Digital Awards 2020
- Alone we can do so little, together we can do so much
- What can't we afford to treat anymore?
- OPEN VIE is awarded a Bronze Award at the PM Society Digital Awards 2020
- BioNTech bolsters COVID-19 vaccine capacity with Novartis deal
PMHub
COUCH Health
We are a patient engagement agency committed to making clinical study experiences human. By guiding organisations in making everything they...
Latest intelligence
- InSite Mapping™ - a Novel Tool for Insight-gathering and Patient Journey Mapping
- Learn how a client engaged 18 rheumatologist advisors over 6 months to create a patient journey map for SLE....
- Alone we can do so little, together we can do so much
- Collaboration is at the heart of successful patient engagement and effective healthcare provision. But in such a complex, nuanced network, true collaborations are rare. So how can we, as an...
- 7 important considerations for creating an inclusive clinical trial website
- You might have noticed that all of us here at COUCH Health are big advocates for taking action to improve diversity and inclusion in the world of clinical research. ‘Taking...
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