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Patients Who

This page shows the latest Patients Who news and features for those working in and with pharma, biotech and healthcare.

In person with...Jenny Squibbs

In person with...Jenny Squibbs

There have been a few times that I’ve had the opportunity to work closely with patients who have benefitted from the drugs our clients develop. ... What has been your career highlight to date? I went to the US to visit patients living with kidney cancer

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  • The European Medicines Agency: PRIME’d for access? The European Medicines Agency: PRIME’d for access?

    Companies who want to benefit from the scheme have to convince the EMA - based on early clinical data - that their medicine has the potential to benefit patients with unmet clinical needs. ... What may prove to be a stumbling block for patients getting

  • How pharma can unlock the potential of influencer marketing How pharma can unlock the potential of influencer marketing

    Look to identify celebrities or high-profile medical professionals who are passionate about your disease awareness campaign or patients with the condition, and collaborate with them to reach and engage other ... The advocates have proven to be critical

  • Cancer immunotherapy: What's on the horizon? Cancer immunotherapy: What's on the horizon?

    Researchers are now trying to identify biomarker-based subgroups and drug combinations to try to improve therapeutic outcomes for patients. ... The antibody is being tested alongside Opdivo in melanoma patients who stop responding to PD-(L) 1 drugs alone

  • Trust me, I’m from pharma Trust me, I’m from pharma

    The pioneering companies are those who are not focused simply on selling their drugs – they are committed to a therapy area, committed to the experts and, fundamentally, committed to the patients. ... This is often the case; advocacy groups are

  • What can pharma learn from the charity sector? What can pharma learn from the charity sector?

    the charity sector (or third sector, as it’s also known) to better support its patients. ... The key is to involve patients at every stage of the process, not just at the beginning.

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Latest from PMHub

  • The gene therapy revolution

    How will patients with long-term conditions be selected for treatment, what counselling will be needed before and after treatment? ... How should patients be selected for treatment, who comes first, and who makes these decisions?

  • Wearables and Healthcare

    that levels of patient activation may already be on the up, with studies showing that there has been a dramatic increase in the number of patients – now approaching 70% – who speak ... To the patients who would be the end user of such wearable devices

  • How digital content is helping physicians curb the opioid abuse epidemic

    On one hand are the patients who are physically suffering, desperate for relief. ... On the other hand are the prescribers who are driven to help their patients but finding that their pain management protocols are now complicated by what the national

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Videum Health

Videum Health is a premium video platform that offers brands innovative engagement strategies to reach targeted healthcare audiences on a...

Latest intelligence

The gene therapy revolution
Gene therapies are bringing new hope for many people with diseases caused by genetic disorders...
PM Society Digital Awards – the power of together
Our chief executive, Emma Statham, writes about the value of awards and the power of together....
Seduction_feature_image_thumb.jpg
Seduce anyone in four simple steps
You know the health of the global economy is dependent on our ability to seduce one another – don’t you? And you know that we need to be able to...

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