Please login to the form below

Not currently logged in
Email:
Password:

perception

This page shows the latest perception news and features for those working in and with pharma, biotech and healthcare.

Communiqué Awards 2018 are open for entry

Communiqué Awards 2018 are open for entry

and reward campaigns and activities that change perceptions or behaviour and ultimately deliver very real improvements to patient care.”.

Latest news

  • Taming the Monster Taming the Monster

    Furthermore, in a world where communication is increasingly conducted across multiple channels, it’s important to have a clear view of how your multichannel marketing is improving customer sentiment - awareness, perception

  • The state of trust The state of trust

    The gap between perception and reality has important consequences for what we think true and the amount of trust we place in particular ideas, people and corporations. ... Page was speaking at Roche’s recent Future-proofing Healthcare: Truth Unspun

  • Standing out in a crowd Standing out in a crowd

    Instead Ho-Ung points to a combination of perceptions of biosimilars among stakeholders, where much educational work has been carried out, and where further efforts are still needed.

  • Loss aversion Loss aversion

    choices as ‘costs’vs ‘savings’can greatly impact perceptions and behaviour in healthcare.

  • Are healthcare companies delivering great customer experience? Are healthcare companies delivering great customer experience?

    industry is starting to ‘design and refine customer interactions in order to meet or exceed customer expectations - leading to a stronger brand/company perception, increased customer loyalty, increased advocacy and a

More from news
Approximately 3 fully matching, plus 338 partially matching documents found.

Latest Intelligence

  • What makes a meaningful brand? What makes a meaningful brand?

    Various methods, including quantitative research, focus groups and qualitative in-depth interviews, among others, are leveraged to gain insight into the wants, needs and perceptions of target audiences. ... With the understanding of your audience’s

  • Is trust in healthcare improving? Is trust in healthcare improving?

    This perception must be tackled given the existing high levels of regulation supporting the development of life-saving treatments.

  • When is it time to rebrand? When is it time to rebrand?

    Although there are numerous performance and perception metrics, both qualitative and quantitative, value is incrementally built over time.

  • Drug pricing

    Healthcare terms - Drug pricing.

  • Market research

    Healthcare terms - Market research.

More from intelligence
Approximately 1 fully matching, plus 74 partially matching documents found.

Latest from PMHub

  • Biosimilars in 2018: EU doctors’ perceptions of RA drug market

    Biosimilars in 2018: EU doctors’ perceptions of RA drug market. Published in pharmaphorum October 2015 by Laurent Chanroux. ... www.researchpartnership.com/news/2015/10/article-biosimilars-in-2018-ra-perceptions/.

  • Infographic: RA Perceptions

    Download our RA Perceptions: Predicting the future of the European market infographic now ». ... RA Perceptions is a market research study which is carried out every month amongst a panel of 200 physicians across five European countries (France, Germany

  • Making good practice common practice in rare disease

    These perceptions are important determinants of behaviours for managing disease’ such as adherence and coping strategies, and as a result significantly affect treatment outcomes. ... The drawings elicited illness perceptions and predicted treatment

  • Corporate Equity Survey

    The client wanted to measure familiarity and perceptions of the company versus its competitors, particularly in light of recent corporate announcements.

  • Star wins most preferred CSO and recruitment agency 2016!

    Star wins most preferred CSO and recruitment agency 2016! Star is 2016’ s most preferred contract sales organisation (‘ CSO’), as ranked by the industry in Pf’ s Company Perception, Motivation and ... Star is 2016’ s most preferred contract

More from PMHub
Approximately 0 fully matching, plus 81 partially matching documents found.

Featured jobs

Subscribe to our email news alerts

PMHub

Add my company
SEVEN STONES

Seven Stones is a creative, independent healthcare communications agency of movers and thinkers. We've been doing health differently since 1991....

Latest intelligence

Why heading online for scientific meetings can yield greater HCP engagement
Modern conferencing methods, with enhanced digital information transfers, offer unique opportunities for greater HCP engagement....
The threat of antimicrobial resistance
Why this issue is such a fundamental challenge...
Meet the CEO behind ReNeuron’s cutting-edge stem cell therapies
Blue Latitude Health speaks to Olav Hellebo, CEO of ReNeuron, to find out about the biotech’s latest innovation in stem cell therapy and to learn his perspective on navigating the...

Infographics