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- PMLiVE

personalised treatments

- PMLiVE

Digging deeper to connect with the powerful force of patient understanding

EphMRA's president Karsten Trautmann advocates a holistic approach to market research

Connected Patients – Adopting a patient-centric approach in emerging markets

The concept of patient centricity and putting the patient at the heart of care is being widely adopted by the healthcare industry – the general consensus being that it’s going...

Research Partnership

- PMLiVE

Does your medical information service work for your users?

Customer Experience Consultant Nilu Davies reveals how you can ensure your medical information service is fit for purpose.

Blue Latitude Health

Atopic Dermatitis — Going Beyond the Pill

Published in Pharma Exec April 2018 by Mariel Metcalfe

Research Partnership

Intellus Worldwide Summit 2018

Visit us on stand number 413

Research Partnership

Perspective on the power of insight

In this issue of Perspective magazine, our in-house insight experts unite to reveal the best practical tools, tips and knowledge for harnessing insight to empower your customers and inspire innovation.

Blue Latitude Health

- PMLiVE

The Patient Safety Challenge

Understanding the causes of medication  errors and how to reduce them

Behavioural change wheel

New insights into making behavioural change work

The focus of pharmacological interventions has experienced a shift over recent years, with a greater emphasis placed on addressing lifestyle conditions than on fighting infectious diseases. Lifestyle conditions, or noncommunicable...

Porterhouse Medical Group

Bringing sufferers out of the shadows – Reducing the emotional impact of living with Atopic Dermatitis

You can probably remember at least one of your friends in school who was always scratching and suffered from red, scaly skin rashes, perhaps on their elbows or backs of...

Research Partnership

How we applied user-led design thinking in the ER setting to improve patient care

The challengeOur client needed to identify the key delivery-device attributes for an antibiotic topical treatment used to combat a group of infections typically affecting young children. Current treatment is a...

Research Partnership

Achieving insight

Understanding the needs of people is key to the success of developing a patient-focused intervention. If you don’t do the research to understand the end user, then you are building...

- PMLiVE

Ten years at the forefront of patient experience

This month marks ten years of Hive, which has prompted us to reflect on how the world has changed over the last decade, and how it is going to change...

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