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Pharma and mobile

This page shows the latest Pharma and mobile news and features for those working in and with pharma, biotech and healthcare.

Key emerging trends in digital health

Key emerging trends in digital health

Pharma insight on digital marketing, social media, mobile apps, online video, websites and interactive healthcare tools. ... Digital inspiration for pharma on mobile, social media, strategy, best practice, regulations and more.

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  • Communications in a mobile age Communications in a mobile age

    With 7 billion on the planet, 5 billion of us have a mobile phone, and (in developed countries) many of them are smartphones. ... And yet, when it comes to communication about our health, which is pivotal for pharma to support patients and physicians,

  • Mobile health and patient outcomes Mobile health and patient outcomes

    Integrating patient outcomes into all aspects of pharma patient engagement will be fundamental. ... Pharma has embraced PROMs but their use and application have often been driven from their agenda and not from the patient’s perspective.

  • Making digital health personal Making digital health personal

    By increasing the personal relevance of digital interventions and implementing tried and tested behaviour change techniques such as increasing personalisation and incorporating patient self-monitoring and feedback tools, pharma can successfully

  • Is telehealth delivering on its promises? Is telehealth delivering on its promises?

    demand for remote patient monitoring - as well as mobile telehealth and telemedicine. ... Digital inspiration for pharma on mobile, social media, strategy, best practice, regulations and more.

  • Wearables: the tangible product of the patient revolution Wearables: the tangible product of the patient revolution

    and was released in September last year with its new iPhone 6 range. ... Digital inspiration for pharma on mobile, social media, strategy, best practice, regulations and more.

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Latest from PMHub

  • 12 Connected Health

    and mobile devices in 2008. ... The transformation will certainly involve established incumbents in the healthcare market, especially pharma companies, device and equipment manufacturers, healthcare providers, and insurers.

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Apex.co.uk Events and Exhibition Stands

Apex.co.uk is one of the UK’s leading exhibition stand and event agencies, specialising in healthcare. We understand your communication goals,...

Latest intelligence

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Breaking the silence: It’s time to talk about the menopause
Using findings from our latest opinion poll, Vicki Newlove outlines why the hidden landscape of menopause may finally be starting to change....
Committing time to making meaningful connections - top 5 tips
Read the second blog of the series looking at key barriers to effective patient engagement in pharma...
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Senior Analytics Specialist joins Research Partnership...