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pharma communications

This page shows the latest pharma communications news and features for those working in and with pharma, biotech and healthcare.

Healthcare Comms news

Healthcare communications agency Owen Health and public relations group FirstlightPR has unveiled the results of its Pharma Social Media Series, a report covering pharma’s UK Twitter ranking. ... Read the full report here: The Pharma Social Media

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Latest Intelligence

  • Indefinable, incomparable and enduring: the value of creativity Indefinable, incomparable and enduring: the value of creativity

    Two decades later and, though the worlds of both pharma and communications are now vastly different, the core principles described in 1998 remain the same today. ... Because fundamentally, creativity is about problem-solving. The best communications are

  • Transparency and accountability: tackling opacity and blame head-on Transparency and accountability: tackling opacity and blame head-on

    In most European countries, we have codes of conduct for pharma communications derived from ethical principles. ... They govern our trust in healthcare communications, medical education and pharmaceutical advertising; but do they keep pace with 21st

  • Six degrees of participation Six degrees of participation

    But how? Here, with the help of thought leaders in healthcare communications, we explore six degrees of participation that could embed pharma into the movement of collaborative care. ... Pharma can certainly provide tools and communications to support

  • Signal strength Signal strength

    The communications floodgates have opened, and the world’s piling through en masse. ... If you do not start there, you’ll never create communications that truly improve patient outcomes.”.

  • Why we do it Why we do it

    We should not rely on medicines to demonstrate they make patients better, but should aim to demonstrate that our medical education programmes, all our communications, improve patient outcomes. ... When pharma companies claim in their annual reports that

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Latest appointments

  • Lighthouse Medical Communications appoints Andy Willmer as managing director Lighthouse Medical Communications appoints Andy Willmer as managing director

    Lucid Group subsidiary Lighthouse Medical Communications US has appointed Andy Willmer to head up its operations. ... Dennis O’Brien, CEO and co-founder of  Lucid, said: “Andy is a great fit with the team – and his history and experience in US and

  • Ian Weatherhead joins Ipsen Ian Weatherhead joins Ipsen

    Ian Weatherhead joins Ipsen. Takes up corporate communications role at the French pharma firm. ... French biopharmaceutical company Ipsen has appointed Ian Weatherhead as vice president, corporate external communications.

  • HCA appoints Mike Dixon as its new CEO HCA appoints Mike Dixon as its new CEO

    The Healthcare Communications Association (HCA) has appointed Mike Dixon to succeed Anneliese Cameron as its new chief executive officer. ... Dixon brings over 28 years in healthcare communications, working in-house and leading and owning specialist

  • MSD appoints Jessica Fine as UK external affairs director MSD appoints Jessica Fine as UK external affairs director

    MSD appoints Jessica Fine as UK external affairs director. She joins the UK pharma company from Lexington Health. ... Fine will move to the pharma firm from Lexington Communications, on whose senior management team she sat and where she served as head of

  • MHP Health strengthens team with four hires MHP Health strengthens team with four hires

    MHP Communications has appointed Kate Pogson to its expanding health team that has also seen three other new appointments. ... Pogson has over a decade of experience in pharma and healthcare communications, having advised clients across a broad range of

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Latest from PMHub

  • Havas Lynx Scoops Healthcare Agency of the Year at Cannes Lions 2018

    The Lions Health Awards are the most established and sought-after awards for the entire global creative and marketing communications industry. ... The Cannes Lions International Festival of Creativity brings together professionals from across healthcare

  • Synergy Vision shortlisted as finalists for two awards at the 2018 Communiqué Awards

    Most recently, Synergy Vision received recognition at the UK Best Workplaces Awards 2018, where it came 11th in the Small Business category and was the highest ranked medical communications agency. ... Now in their 21st year, the Comm uniqué Awards aim

  • 2017 Havas Lynx Showreel

    2017 Havas Lynx Showreel. We are Havas Lynx, the leading global healthcare communications agency.

  • Revisiting Instagram for pharma

    Revisiting Instagram for pharma. In pharma, Instagram usage is increasing because it offers so many benefits to engage with patients and HCPs. ... Believe it or not – Instagram, is currently one of the most effective pharma marketing tools around.And

  • White paper download: Creating a pharma content strategy

    White paper download: Creating a pharma content strategy. Download our Content Marketing for Pharma White Paper today and start creating content that attracts, captures and engages your consumers. ... As more pharma brands come to realise this, more are

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GCI Health

GCI Health London is a young, vibrant powerhouse in the European industry with a mission to redefine healthcare communications, starting...

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Developing advocacy in the pharmaceutical industry.
The importance of advocacy programmes...
GDPR and events. What does the pharma industry need to know?
Many people in the pharma industry still aren’t following the rules set out by the GDPR when it comes to running events and attending tradeshows. But with eye-watering fines for...
Digital trends in B2B sales - how far behind is Pharma?
The modern approach to B2B sales is data-driven, and enabled by digital tools....

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