Please login to the form below

Not currently logged in
Email:
Password:

Pharma Customer Journey

This page shows the latest Pharma Customer Journey news and features for those working in and with pharma, biotech and healthcare.

Untangling the web

Reduce salesforce costs. The pharma industry still relies heavily on massive field salesforces. ... Map the role of each channel. The journey a pharma customer makes during each sale is radically different today from how it was in 2000, yet the marketing

Latest news

More from news
Approximately 0 fully matching, plus 1 partially matching documents found.

Latest from PMHub

  • Issue 3: SPOTLIGHT ON… Content Marketing

    In fact, why not get started right now by reading the 3rd edition of Spotlight On…  . Inside Spotlight On… Content Marketing, you will learn:  . Why the pharma customer journey starts with ... content. How to develop an effective pharma content

  • How to find pharma content that inspires your audience

    Getting your customers’ attention begins with presenting pharma content that speaks to their needs and wants effectively. ... When it comes to pharma content, however, it’s time for you to take the responsibility for being heard.

  • Pharma Customer experience: The KNOW-LIKE-TRUST factor

    The pharma customer experience doesn’t begin with the goods and services you provide, but rather with what you are in the customer’s mind. ... But what does make you different, however, is you. The  pharma customer experience  does not begin with

  • Influencing behaviour change: Looking beyond market research

    These strategies will give you the insight you need to influence behaviour change by creating a meaningful pharma customer journey. ... The first mistake for pharma brands is to assume the pharma customer journey begins with logic, because gut instinct

  • How creating personas improves the pharma customer journey

    An effective pharma customer journey depends on developing sound customer personas to target directly. ... In other words, to be a guide on the  pharma customer journey  – rather than someone waiting at the finish line. And how do

More from PMHub
Approximately 3 fully matching, plus 4 partially matching documents found.

Featured jobs

Subscribe to our email news alerts

PMHub

Add my company
Anthill Agency

Digital communications agency empowering clients through their digital transformation journey. Whether through training, delivering solutions or devising digital strategies, we...

Latest intelligence

Empowered patients: shaking the foundations of healthcare
Precision medicine represents a new paradigm in healthcare.This new approach to treating and preventing disease views the patient holistically, analysing their genes, environment and lifestyle, and using this information to...
A uniquely English genomic medicine service
The UK National Health Service is developing one standardised approach to embedding precision medicine across the whole of England. Blue Latitude Health speaks to Dr Tom Fowler, Deputy Chief Scientist...
Blended Intelligence
Data is the most valued commodity of the modern world. For P&P it's all about the application....

Infographics