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pharma interviews

This page shows the latest pharma interviews news and features for those working in and with pharma, biotech and healthcare.

Five things that have changed on PMLiVE (and one that’s not)

Five things that have changed on PMLiVE (and one that’s not)

issues, critique pharma and healthcare advertising and provide insight and advice for pharma marketers. ... 2. Thought Leadership:PMLiVE has long run interviews with senior pharma executives and themed thought leader articles from PME, but now this

Latest news

  • Pharma must 'embrace the new reality' and meet payers' needs

    Pharma must 'embrace the new reality' and meet payers' needs. This means capturing better health economic data during product development, says Takeda's Trevor Smith. ... Speaking exclusively to PMLiVE, Takeda's head of commercial operations for Europe

  • Interview: Dan Mathews on pharma marketing trends and the PMEA programme Interview: Dan Mathews on pharma marketing trends and the PMEA programme

    We see pharma companies in Europe responding by building expertise that really demonstrates value to the payer and patient population, becoming more nimble in their operations and increasingly working in niche ... Pharma companies have bought into the

  • Recreate the love for pharma

    Although pharma focuses on life enhancing and life saving innovations (rather than data and hardware), it largely generates distrust and suspicion. ... Pharma cannot be trusted; it is a commercial animal only interested in profit'.

  • Survival instincts

    What will pharma companies have to do to survive and thrive in this new world? ... UK. The book is based on two years of research and interviews with 35 pharma CEOs and thought leaders and uses evolutionary science to predict how the industry will change

  • Fierce creatures

    The species closest to today's big and speciality pharma will be the 'Genii'. ... The book is based on two years of research and interviews with 35 pharma CEOs and thought leaders and uses evolutionary science to predict how the industry will change and

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Approximately 2 fully matching, plus 7 partially matching documents found.

Latest Intelligence

  • Building a business that is lean and specialised Building a business that is lean and specialised

    And after two years in that job, that company was acquired by a large pharma company based in the UK. ... It's a capability that any pharma company has to pay close attention to.”.

  • Where is the future for pharma marketing? Where is the future for pharma marketing?

    Where is the future for pharma marketing? Publicis’ Sam Welch on global shifts in the industry. ... What are the key movements you see on both the pharma side and does that effect the agency world?

  • Diagnostics are rising up the pharma value chain Diagnostics are rising up the pharma value chain

    Diagnostics are rising up the pharma value chain. Pharma interview: Anssi Pulkkinen from Roche Diagnostics, Finland on the increasing prominence of diagnostics. ... As commonly known, we work with lots of different pharma companies,” says Pulkkinen.

  • Interview: AstraZeneca's Susan Galbraith Interview: AstraZeneca's Susan Galbraith

    It's certainly an area that AZ needs to shore up: as our Top Pharma List shows, sales of its existing oncology products fell by 10 per cent in 2013, having ... Immuno-oncology. One area of interest for many pharma companies is the potential for

  • Interview: Bruno Strigini, MSD Interview: Bruno Strigini, MSD

    Addressing the Economist Pharma Summit meeting last month Strigini explained the clear cost of not addressing payer concerns. “ ... This ongoing change has implications also for the kinds of capabilities that pharma needs to have in place. “

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Approximately 41 fully matching, plus 0 partially matching documents found.

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