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pharma reputation

This page shows the latest pharma reputation news and features for those working in and with pharma, biotech and healthcare.

The shifting healthcare landscape

The shifting healthcare landscape

Pharma must fully embrace new technology and analytics, and adopt a more patient-centric model. ... reputation. The role of comms in pharma’s future. Sharpen social media approach and attract new partners.

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Latest Intelligence

  • Tracking comms trends: 2 + 2 = 7: bad maths, or good sense? Tracking comms trends: 2 + 2 = 7: bad maths, or good sense?

    From multi-disciplinary teamwork to pharma’ s reputation, value and access to global briefs, our contributors tackle some of the key topics in communications today. ... For both of these trends we are seeing pharma look outside its own walls – fresh,

  • Tracking comms trends: Europe in the global vanguard on value Tracking comms trends: Europe in the global vanguard on value

    Tracking comms trends: Europe in the global vanguard on value. From multi-disciplinary teamwork to pharma’ s reputation, value and access to global briefs, our contributors tackle some of the key ... In 2014 Italy signed almost 100 outcomes-based deals

  • Tracking comms trends: Applying a global brief to a local market Tracking comms trends: Applying a global brief to a local market

    From multi-disciplinary teamwork to pharma’ s reputation, value and access to global briefs, our contributors tackle some of the key topics in communications today.

  • Tracking comms trends: tackling reputational issues head on Tracking comms trends: tackling reputational issues head on

    Tracking comms trends: tackling reputational issues head on. From multi-disciplinary teamwork to pharma’ s reputation, value and access to global briefs, our contributors tackle some of the key topics in ... With this in mind, pharma needs to work hard

  • Who don't need no education? Who don't need no education?

    Pharma has never enjoyed a reputation as a trusted source of information, but perhaps it could. ... Pharma companies need to stop worrying that the world questions their reputation and motives - and realise that patients and HCPs want them involved in

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Healthcare communications with unique thinking, insight and attitude...

Latest intelligence

Why heading online for scientific meetings can yield greater HCP engagement
Modern conferencing methods, with enhanced digital information transfers, offer unique opportunities for greater HCP engagement....
The threat of antimicrobial resistance
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Meet the CEO behind ReNeuron’s cutting-edge stem cell therapies
Blue Latitude Health speaks to Olav Hellebo, CEO of ReNeuron, to find out about the biotech’s latest innovation in stem cell therapy and to learn his perspective on navigating the...

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