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physicians
This page shows the latest physicians news and features for those working in and with pharma, biotech and healthcare.
Lynparza set for further expansion with EU approval in breast cancer
cancer. It also reinforces the importance of testing for biomarkers including BRCA, hormone receptor and HER2 expression, helping physicians to make the most informed treatment decisions for patients.”.
Latest news
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Fishawack acquires Dudnyk
Dudnyk specialises in insight-driven brand solutions for speciality physicians and their patients, and has worked on briefs for Shire, Alnylam and Jazz Pharmaceuticals.
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NHS needs £900m a year to avoid crippling staff shortages
regulated profession of physician associates” to take the pressure of doctors.
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Apple Watch shows promise in heart study, but doctors sceptical
AF or a-fib) in those with an irregular heartbeat - but many physicians will take more convincing of its usefulness.
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Sanofi gets cardio outcomes claim for Praluent in EU
These patients could face a higher risk of another life-threatening cardiovascular event, and Praluent's new indication in Europe offers a risk-reduction focused lipid-lowering treatment option to physicians
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CHMP recommends new Keytruda dosing schedule
If approved by the European Commission, the Keytruda 400 mg every six weeks dose will provide both physicians and patients with greater flexibility in their treatment plans.”.
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Approximately 15 fully matching, plus 1,038 partially matching documents found.
Latest Intelligence
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The Pharma Brand Planners’ Blog: Part 1
If not, get them out with physicians, patients and get them in action and engaged emotionally!
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Three questions that should anchor your brand strategy
1) Who are our target customers (patients, physicians, payers) and why?
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Rare Diseases Day
and shared with physicians to help speed up diagnosis and treatment selection.
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Three billboards on the road to multichannel
Another tactic – the eRep channel where representatives interact remotely with physicians and co-browse materials – remains poorly adopted (14%).
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Cell and gene therapy
Novartis has also adopted a more patient- and physician-centric approach to logistics and, although the main aim is to improve convenience, the personalised nature of the products means transportation decisions ... The manufacturing process for Kymriah
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Approximately 3 fully matching, plus 231 partially matching documents found.
Latest appointments
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Dr Martin Rothman joins Sofinnova Partners
His new position at the firm will also see him take on a mentor role, as he will guide entrepreneurs and physicians launching clinical innovations. ... Commenting on the appointment, Antoine Papiernik, managing partner and chairman of Sofinnova Partners,
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José Baselga joins BMS’ board of directors
Dr Baselga is currently the physician in chief at Memorial Sloan Kettering Cancer Center, where he is responsible for the management of patients care, enhancing and expanding programmes in clinical and ... Giovanni Caforia, chairman and chief executive
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Dr Sotirios Stergiopoulos leaves Shire for Ipsen
Stergiopoulos, who has also previously served as director of medical affairs, oncology for Bayer, is a fellow at the American College of Physicians and a member of the Royal Society of
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Sobi names Holly May VP of sales and marketing, US
May said: “I have been privileged to work in the rare disease field, leading commercial teams in providing education to patients, caregivers and physicians around important rare disease issues.
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P/S/L appoints new MD for its research business Medefield
He said: “As Medefield continues to transform through innovation in sample data quality, driven by investment in its unique physician directory, it is an exciting time to be part of a
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Approximately 0 fully matching, plus 56 partially matching documents found.
Latest from PMHub
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Three amazing women at emotive talk about what they love about medical communications
Dr Gillian Boucher, emotive’s Medical Director trained as a physician before working in Medical Affairs within pharma and then Medical Communications across a number of agencies.
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Multi-level Segmentation Solution
Our client has an established product for multiple indications. They wanted to create a HCP segmentation typing tool which could be implemented in-field to help classify physicians across two different ... However, it was also argued that a one segment
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Emotional Recognition using Facial Analysis
Our client wanted to understand physicians’ response to communications materials designed for a disease awareness campaign, so their technology was ideal for the project’s objective.
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Review of Disease Promotion Campaign using Facial Analysis
Our client had developed a visual and emotion-invoking, online disease awareness campaign aimed at challenging physicians’ current perceptions of treatment. ... Research was required to understand physicians’ reactions to the campaign (rational and
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Qualitative segmentation validation study with backroom brainstorm exercises
In an earlier quantitative wave of research we had identified four segments to define physician treatment and prescription behaviors.
More from PMHub
Approximately 14 fully matching, plus 231 partially matching documents found.
Featured jobs
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Senior Medical Writer
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Competitive salary and benefits
- Senior Account Manager- Pharma and Life Scienes
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Employment Type:. Type of Job:. Region:. Salary:. 250 to 330 per day
- Project Manager - Digital Healthcare - London
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Excellent Remuneration Package
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Account Director, Medical Education
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£30, 000 – £40, 000 benefits and bonus
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Excellent Remuneration Package
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- Mereo’s shareholders back OncoMed takeover
- Lucid Group announces the appointment of new CFO
- From lay summaries to patient engagement programmes: how patient-centricity is finally becoming a reality
- Q&A: Niels Lund
Latest intelligence
- From lay summaries to patient engagement programmes: how patient-centricity is finally becoming a reality
- How pharma is progressing their commitment in patient engagement...
- Cuttsy+Cuttsy awarded CPD Platinum by the IPA
- Four years after being awarded Gold for their continuous professional development (CPD) Cuttsy+Cuttsy (C+C) have reached another milestone and been awarded Platinum accreditation....
- Breaking Bad
- Six behaviours separate the good brand teams from the bad...
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