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physicians

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Engaging HCPs on their own terms: how pharma can adapt to the post-pandemic digital era

By Michael Brandreth, Group Vice President of Medscape

Courageous Conversation ep.9: Elon Musk’s Neuralink and the Future of the Computer Brain Interface

Natalie Yeadon, Co-Owner and Managing Director at Impetus Digital, provides insight on Elon Musk's Neuralink and the Future of the Computer Brain Interface.

Impetus Digital

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Media Means Business

Creating meaningful media experiences in pharma

Havas Lynx

eyeforpharma Marketing and Customer Innovation Europe

By Richard Springham

Four Health

Programmatic methodology and why you should be using it

What is it? How does it work? Why is everyone talking about it? By Richard Webb - Associate Director

Four Health

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Snowflake advertising in a burnt-out world

How do you appeal to people who are too tired to care?

Life Healthcare Communications

VR/AR – Dr Tim Ringrose

Four Health - Emerging Technologies Immersive content prescribed by doctors/HCPs to enable patients to understand:heir condition the reason for their medication how they can manage their health most effectively.

Four Health

The rise of digital comms

Transforming the ability to engage with HCPs and patients

- PMLiVE

How can pharma build bridges with HCPs online?

Simon Grime, Director of Fendix, explains how pharma can reconnect with disillusioned doctors and other HCPs

Bridging pharma’s digital gap

Although still playing catch-up, the industry is being transformed by technology

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Positive disruption in business intelligence

A drug launch strategy

Content Shock

Is your content good enough to power your multi-channel marketing?

Content shock is the time when increasing volumes of content intersect our limited human capacity to consume it.

An agency called Owen

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