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pitches

This page shows the latest pitches news and features for those working in and with pharma, biotech and healthcare.

HCA releases new PR media guide

HCA releases new PR media guide

Like many of my colleagues, I never cease to be surprised by the tsunami of poorly targeted pitches I receive. ... But I also know that a pitch which has been thought through and provides something new, or a new take on a perennial issue, can be

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Market Access Transformation

Market Access Transformation (MAT), founded by industry veterans Baiju Aurora and Paul Howard, specializes in developing cutting edge technologies that...

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InSite Events™ National Pharma Meeting: A Customer Story
How our client leveraged Impetus Digital’s white-glove service, 360° coverage and care, and award-winning InSite Events™ platform to successfully transfer their annual national meeting online....
Fear or encouragement, which is best to drive behaviour change?
The communications industry depends on fear of the perceived loss of something, in order to create the hope found in a product benefit. But, if if left too long unchecked,...
The unheard, unseen, and uncorrected effects of COVID-19
The disproportionate effects of the pandemic have been highlighted amongst ethnic minorities, so is it likely that ethnic minorities will be more worried about participating? And could this exacerbate inequalities...

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