This page shows the latest product launch news and features for those working in and with pharma, biotech and healthcare.
The EU regulator cleared Trelegy (fluticasone furoate/umeclidinium/vilanterol) - considered to be the most important new product in the company’s ailing respiratory franchise - as a maintenance treatment in adults with ... GSK said in a statement that
The new product - which will be sold in the US as Calquence - has been approved much earlier than expected, bringing forward a marketing battle with Johnson/AbbVie's big-selling Imbruvica ... The new product will launch with a list price of around $14,
Japan. The company says it intends to make the product available in the US shortly at a price of $280 per two-dose course, which is just a few dollars above ... GSK chief executive Emma Walmsley has said the treatments will see the company through a lean
Dan] brings many years of experience in setting up commercial organisations and leading multiple successful product launches in the USA. ... Commenting on his appointment, Mr Schneider added: "I am delighted to join Ablynx at this very important moment
The new product will be launched first in the UK and Germany, according to Merck, which developed the drug and whose Merck Serono unit will commercialise it in partnership with Pfizer ... For Merck the drug is part of a series of new products it hopes
Intercept Pharma has only had a few months to revel in its first product launch before a safety warning from the FDA knocked it back. ... Sales of the drug have grown steadily to reach $30m in the second quarter of 2017, and analysts have predicted that
More from news
Approximately 1 fully matching, plus 217 partially matching documents found.
To take two extremes:. 1. New products are evaluated first by an individual trying a product. ... In short it is of no value to pursue laggard practices when you launch a new product, your targets should match the promotional focus at that stage of the
Three areas where insights-led tactics are emerging are in pre-launch awareness and advocacy; product differentiation; and market access. ... One pharmaceutical company, for example, studied the online conversations of nurses and pharmacists during its
For a product launch, it makes good sense to anticipate early on which person and agenda would provide the perfect fit and develop relationships to make this feasible.
For example, Medmeme’s product called Link enables medical affairs departments to link with the right scientific expert for the right endeavour and gather a wealth of information about them, such ... leading up to the launch of a new product.
Industry, payers and patients must, she says, partner to operationalise real-world evidence as intelligence to inform product innovation. ... If, when you launch a product, your ambition is to maximise sales, the development, research and commercial
More from intelligence
Approximately 0 fully matching, plus 27 partially matching documents found.
Hughes-Wilson brings in-depth market access and product launch expertise as well as a proven ability to develop and lead commercial planning efforts globally. ... In this role, Hughes-Wilson was responsible for Sobi’s commercialisation approach and
Life science consulting firm Alacrita has appointed Anna Casse as its new managing director - a role that will see her assume responsibility for Alacrita Europe and help build its European Launch ... I am looking forward to driving further growth in the
Davies moves to Hanover Health from Tonic Life Communications where he was a senior account director specialising in oncology and neurology product communications, having first joined as an account director in ... 2011. She brings experience in pre- and
In his new in-house role, Dr Webber will be responsible for overseeing the global launch of a new product within the agency's service portfolio.
Dr Pass brings over 20 years of commercial expertise in the diabetes and metabolics areas among others to Gelesis, and takes on responsibility for all business development and product commercialisation, including ... Yishai Zohar, chief executive officer
More from appointments
Approximately 0 fully matching, plus 14 partially matching documents found.
However, as investment grows and organisations expand with diverse product portfolios, the market is also predicted to become more competitive and complex.More than five-and-a-half million people in ... The pharma giant’ s aim was to acquire the
Commercial innovation in biotech organisations. Blue Latitude Health speaks to Salma Jutt Vice President of US Marketing and Head of Commercial Innovation at a biotech specialising in treating weight loss and obesity. Image: Salma Jutt, Vice
Investigator meetings can be key to the success of a clinical trial in the roadmap to a market smashing product launch. ... Ashfield Meeting &Events continues to strive for new and innovative ways to keep your audience engaged and ensure the eventual
OUTiCO Case Study - Product Launch. POSITIVE FORMULARY SUCCESS WITHIN 8 MONTHS! ... CHALLENGE. New product launch. Limited market access capabilities in priority CCG/Health Boards.
An eye-catching product launch for lens manufacturer Rayner. A case study by Create Health. ... PROJECT SCOPE. Fully integrated product launch campaign. Salesforce toolkit. Exhibition stand with performing artists.
More from PMHub
Approximately 5 fully matching, plus 6 partially matching documents found.
No results were found
MAT offers an information exchange called Rapid Payer Response that allows healthcare stakeholders to secure immediate, global, expert insight and...