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public perception

This page shows the latest public perception news and features for those working in and with pharma, biotech and healthcare.

Communiqué: big wins for obesity and sugar tax campaigners

Communiqué: big wins for obesity and sugar tax campaigners

They added: “It stood out because it is such a massive campaign in terms of government intervention and changing public perception. ... public relations company MSLGroup (pictured above) won an award for its work on the programme.

Latest news

  • The state of trust The state of trust

    The gap between perception and reality has important consequences for what we think true and the amount of trust we place in particular ideas, people and corporations. ... Page was speaking at Roche’s recent Future-proofing Healthcare: Truth Unspun

  • Sanofi launches ‘Highs & Lows’ diabetes awareness campaign Sanofi launches ‘Highs & Lows’ diabetes awareness campaign

    sugar levels and public perception of the disease.

  • Austrian project raises dementia awareness through art Austrian project raises dementia awareness through art

    Fokung Wirkus' by Cornelia Bast for Feel Dementia. An innovative art and design project to tackle public perception of dementia has been launched in Austria, supported by the Austrian Science Fund ... The D.A.S. project aims to reduce the social stigma

  • Philips and celebrity choirmaster raise COPD awareness Philips and celebrity choirmaster raise COPD awareness

    The Ogilvy &Mather London campaign is part of a wider drive to change public perception of the Royal Philips brand, from that of an electronics company to that of a health ... An idea with such emotive power will undoubtedly do a great job of shifting

  • Payment to docs rules ‘an opportunity for pharma’ Payment to docs rules ‘an opportunity for pharma’

    poor public perception of this relationship. ... Morrow said: “ The eyes of the world will be upon us in 2016, and we must be aware of the negative perception from the media over these types of payments.”.

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Latest Intelligence

  • ‘How is your day?’ ‘How is your day?’

    past three decades – the therapies remain relatively unknown in the public perception and on the global healthcare landscape. ... With plasma treatments they can go on holiday, play in the park, in public swimming pools or at birthday parties.

  • Righting pharma’s reputational wrongs Righting pharma’s reputational wrongs

    Our ComRes survey showed an improvement in public perception, with the reputation of our industry being broadly ‘good’, and the industry as a whole considered to be ‘moving in the right ... Like all reputation initiatives, we are making a

  • Immunisation politicised Immunisation politicised

    In anticipation of a potential public controversy, the debate was closed at the level of public policy. ... First, decision-makers of the Austrian healthcare system, which is organised along federal lines, refined informational materials as well as the

  • Social media and inflation penalties for generic drugs Social media and inflation penalties for generic drugs

    By contrast, the swift passage of Section 602 highlights the effect that public perception can have on the speed at which these changes occur. ... back up their actions to maintain their reputation in the industry and with the public.

  • Could EFPIA's new code boost pharma's reputation? Could EFPIA's new code boost pharma's reputation?

    improve the poor public perception of this relationship. ... register, meaning we will be publishing all the clinical study reports from our research for public consumption. “

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Latest from PMHub

  • How Transparent Is Transparency?

    I’ d suggest that would be the public’ s perception. In the interests of creating an open book environment, will pharma companies move to distance themselves with HCPs who are not

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