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public relations

This page shows the latest public relations news and features for those working in and with pharma, biotech and healthcare.

Novo follows Sanofi, Lilly with insulin price cut in US

Novo follows Sanofi, Lilly with insulin price cut in US

Patient groups have complained of difficulties getting hold of Lilly’s authorised generic however, and have  accused the company of carrying out a public relations stunt by trumpeting a cheaper product

Latest news

  • Leiden reassures on key role at Vertex Leiden reassures on key role at Vertex

    relations and public affairs and government relations where I have established important relationships with state, federal and international levels over the last seven years.”. ... Public rows between NHS England, NICE and the pharma giant over the

  • Publicis Resolute set to launch in Asia Pacific Publicis Resolute set to launch in Asia Pacific

    Glen Halliwell to lead expansion. Publicis Resolute, a public relations and medical education agency from Publicis Health, has expanded its operations with the launch of a new hub in the

  • Pharma reputation lags behind real value, study suggests Pharma reputation lags behind real value, study suggests

    Wide 'opportunity gap' for industry. The pharmaceutical industry has the largest gap between public perception and actual value among key industries in the UK, a new study claims. ... the public relations firm calls an "informed and influential" online

  • Virgo Health expands senior team with new hires Virgo Health expands senior team with new hires

    Sarah Gordon joins as executive director, where she will bring expertise and experience from her former roles,  including at Ogilvy where she led an integrated agency team working across public relations,

  • Avenir Global acquires UK communications firm Hanover Avenir Global acquires UK communications firm Hanover

    Avenir Global has today announced that it has acquired Hanover, an independent public relations consultancy based in London, UK. ... Avenir says the new acquisition should “place the firm in the top 15 worldwide public relations agency ranking”, with

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Latest Intelligence

  • The rise of CEO activism The rise of CEO activism

    By Emma Knott. Thought leadership has long been a staple tactic within the public relations toolbox, shaping corporate reputation with a clear connection between the topic and the company’s business

  • If you’re going global, go local and go early If you’re going global, go local and go early

    You read on with enthusiasm as all these activities are part of the repertoire of today’s public relations professional. ... They have different public and professional stakeholders who are influenced by a variety of local economic and political agendas

  • Public relations

  • Delivering ‘accountable marketing’ Delivering ‘accountable marketing’

    They need to show how well their marketing and public relations campaigns have gone and whether the effort was worth the investment.

  • The Chinese diabetes challenge The Chinese diabetes challenge

    conveying this information; and as a consequence a reliance on effective public relations to help build awareness of pharmaceutical products. ... Another problematic issue for manufacturers looking to engage with the public is that privately organised

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Latest appointments

  • New faces at Lucid, 90Ten and Page & Page New faces at Lucid, 90Ten and Page & Page

    90Ten bolsters its team. 90Ten has added four new members to its public relations and medical education divisions.

  • Pegasus bolsters team Pegasus bolsters team

    Former HAVAS Just employee, Harriet Middleton joins the company as its senior account director following a background in healthcare public affairs and experience in stakeholder relations, policy and patient advocacy.

  • AXON picks Andrew Martello to lead new Brighton office AXON picks Andrew Martello to lead new Brighton office

    Andrew’s expertise in behavioural science will support AXON as we continue to develop an even more robust offering in healthcare communications, including public relations and medical communications.”.

  • Trio of senior hires joins Syneos Health Trio of senior hires joins Syneos Health

    Joining the agency as its managing director, public relations is Nicky Walsby, (pictured right) who will oversee the network’s public relations agencies in Europe. ... Thomas brings nearly two decades of experience across a range of communications and

  • WE UK appoints Catherine Devaney as head of health WE UK appoints Catherine Devaney as head of health

    Public relations group WE UK has appointed Catherine Devaney to head up its health sector business to bolster the agency’s global health offering.

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Latest from PMHub

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