Pharmafile Logo

Publicis Life Brands Resolute

- PMLiVE

Case study: How strategic multichannel marketing defends a brand’s leadership positions

Traditionally, brands have used multichannel marketing (MCM) to build awareness across a broad range of targets. Building on that foundation, we worked with a large life science company whose established,...

- PMLiVE

From push to pull: what makes effective multichannel marketing?

How designing CME becomes a listen and learn exercise as physicians are adapting to social media

- PMLiVE

Making a difference with medical education

Curiosity drives us, tenacity allows us to rise and creativity enables us to shine

- PMLiVE

FCB Health takes home network prize at the Creative Floor Awards

And GSK wins Best Healthcare Company at advertising ceremony

- PMLiVE

Evolve or die

How brand teams can bring more value to their customers

Lucid Group take time out for work and play at their annual Summer Meeting

Lucid Group may be an award-winning medical education agency, packed with industry-leading talent, but it still understands how important it is to provide the best customer experience possible. 2015 was an...

Lucid Group Communications Limited

- PMLiVE

International AIDS Society rebrands with focus on patient stories

The Partners Health revamps branding as part of marketing drive

- PMLiVE

Blue Latitude Health expands into the US

New York City office will be led by James Atherton

- PMLiVE

Lucid’s Louise Verrall wins Emerging Leader award

Communiqué judges 'predict great things' for the business unit director

- PMLiVE

Virgo Health Education awarded Med Ed Consultancy of the Year

Agency is praised for its energy, honesty and authenticity at Communiqué

- PMLiVE

Packer Forbes acquired by Four Communications

Will rebrand as Four Health Communications

- PMLiVE

Omnicom launches new DDB Health network

Will include its AgencyRx, Flashpoint, Synergy and DDB Health agencies

Subscribe to our email news alerts

Latest jobs from #PharmaRole

Latest content

Latest intelligence

Quick links