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Publicis Life Brands Resolute

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PLBR hires former GSK comms director

Marketing agency appoints Sian Dodwell head of planning

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Does your medical education drive change in clinical practice?

How to advance outcomes for patients using a medical education process, by Jan Steele PhD, operations director, Lucid

Lucid Group Communications Limited

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Pain management teaching shortfall

MundiPharma-backed study that find medical students in Europe are receiving insufficient training in pain

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Advance the way you work with your experts

Written by Jan Steele PhD, operations director, Lucid

Lucid Group Communications Limited

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In guts we trust

The new social currency within the sharing economy is trust

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Boehringer creates ‘Captain Zantac’

Animated fireman fronts marketing campaign in US for heartburn remedy

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Saatchi & Saatchi Health relaunches Roche’s cancer website

Agency’s Madrid office redesigns site to provide information about colon cancer

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Havas Lynx creates new med ed and scientific exchange agency

Will be known as Havas Lynx Medical

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How to say a thousand words

There’s no need to make it as complex as ‘gamification’  – just get visual in how you reach your audiences

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Global mobile ad revenues soar as media is used more effectively

New IAB reports highlight huge upswing in financial revenues and that creative teams are starting to tap into potential of full screen and rich media

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Publicis Life Brands Resolute hires Simon Goldsborough

Latest recruit brings more than 10 years in-house and agency experience

Experience me: building engagement through experience

Connected brand experiences can drive social conversation and deeper engagement

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