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Publicis Groupe

This page shows the latest Publicis Groupe news and features for those working in and with pharma, biotech and healthcare.

Publicis Groupe to acquire Sapient for $3.7bn

Publicis Groupe to acquire Sapient for $3.7bn

It will also give Publicis Groupe access to new markets and creating new revenue streams.”.  . ... Maurice Lévy is to step down as CEO of Publicis Groupe in 2017.

Latest news

  • Publicis Groupe replaces existing management board Publicis Groupe replaces existing management board

    Maurice Lévy. Publicis Groupe has replaced its existing management board with immediate effect. ... In addition, Publicis confirmed that Maurice Lévy and Kevin Roberts – who is promoted to executive chairman of Saatchi &Saatchi/Fallon and head coach

  • Theories abound after Publicis/Omnicom merger breaks down Theories abound after Publicis/Omnicom merger breaks down

    Firms end talks to become world’s largest advertising agency. The proposed merger between Publicis Groupe and Omnicom fell through earlier this month, leading to speculation about reasons for the collapse ... is Publicis raising capital and bidding for

  • Publicis recruits Kylie Minogue for French cancer campaign Publicis recruits Kylie Minogue for French cancer campaign

    Publicis Groupe has recruited the Australian singer and actress Kylie Minogue to front a cancer campaign in France. ... Without a media budget for the campaign, Publicis Conseil – the French arm of Publicis Groupe - will piggyback on Minogue's own

  • Publicis boosts South Africa presence Publicis boosts South Africa presence

    Agency acquires local creative agency OwenKessel. Publicis Groupe has announced its acquisition of South African creative agency OwenKessel. ... The newly acquired agency will be merged with the multi-door Publicis Groupe Africa network.

  • Publicis builds North American portfolio Publicis builds North American portfolio

    Latest acquisition is digital marketing services agency Hawkeye. Publicis Groupe has acquired Hawkeye, a US agency specialising in data analytics, digital strategy, CRM and experiential. ... This is the latest in a series of acquisitions by Publicis

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Latest Intelligence

  • Where is the future for pharma marketing? Where is the future for pharma marketing?

    Publicis’ Sam Welch on global shifts in the industry. The changes within the pharmaceutical industry show no signs of abating as financial pressures - whether from the decline of the traditional blockbuster ... Someone with a global perspective on

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