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quantified self

This page shows the latest quantified self news and features for those working in and with pharma, biotech and healthcare.

La La Land? The myth of multichannel excellence

La La Land? The myth of multichannel excellence

57%), web banners (52%), web conferences (41%), online medical dducation (40%) and HCP self-service portals (36%). ... Activities such as marketing automation, adherence tools, social media monitoring/marketing and quantified self/self-tracking devices

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  • 'Nothing about us without us' 'Nothing about us without us'

    Six out of ten Europeans go online looking for health information, rising to almost eight out of ten for the 15-39 age bracket.Wearable technology and the ‘quantified self’movement

  • Brexit and Trump Brexit and Trump

    There many interesting parts to this puzzle, not least the backlash against Facebook for serving targeted articles that reinforce the beliefs of self-selected communities of friends. ... Much of this global audience is less concerned with the quantified

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Latest from PMHub

  • The patient will see you now

    The quantified self – tracking our daily lives – has become the 'quantified us' as populations of data also become available, allowing CCGs to identify disease specific geographical locations. ... Almost everything we do generates data - healthcare

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Lucid Group Communications Limited

We are industry-leading thinkers when it comes to education. We use the latest academic thinking on the psychology of behaviour...

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Developing advocacy in the pharmaceutical industry.
The importance of advocacy programmes...
GDPR and events. What does the pharma industry need to know?
Many people in the pharma industry still aren’t following the rules set out by the GDPR when it comes to running events and attending tradeshows. But with eye-watering fines for...
Digital trends in B2B sales - how far behind is Pharma?
The modern approach to B2B sales is data-driven, and enabled by digital tools....

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