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quantified self

This page shows the latest quantified self news and features for those working in and with pharma, biotech and healthcare.

La La Land? The myth of multichannel excellence

La La Land? The myth of multichannel excellence

57%), web banners (52%), web conferences (41%), online medical dducation (40%) and HCP self-service portals (36%). ... Activities such as marketing automation, adherence tools, social media monitoring/marketing and quantified self/self-tracking devices

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  • 'Nothing about us without us' 'Nothing about us without us'

    Six out of ten Europeans go online looking for health information, rising to almost eight out of ten for the 15-39 age bracket.Wearable technology and the ‘quantified self’movement

  • Brexit and Trump Brexit and Trump

    There many interesting parts to this puzzle, not least the backlash against Facebook for serving targeted articles that reinforce the beliefs of self-selected communities of friends. ... Much of this global audience is less concerned with the quantified

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Latest from PMHub

  • The patient will see you now

    The quantified self – tracking our daily lives – has become the 'quantified us' as populations of data also become available, allowing CCGs to identify disease specific geographical locations. ... Almost everything we do generates data - healthcare

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Blue Latitude Health

Blue Latitude Health is a creative marketing consultancy. Founded in 2003, our combination of heritage, approach and capability gives us...

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patients
Retaining reader value in plain language summaries of clinical studies
Balancing the risk of misinterpretation with the public’s ability to understand simplified plain-language summaries...
Can we talk about the ego-bias and chemicals influencing your target audience’s behaviour?
Over the Summer, the Page & Page team became fascinated by two books on this very subject. Two books from one author, Dean Burnett, an eminent neuroscientist, lecturing at Cardiff...
Paris
Making Europe a leader in bioscience: boosting trust and opening minds
A vision of Paris as Europe’s leading hub for life sciences innovation...

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