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real-world evidence

This page shows the latest real-world evidence news and features for those working in and with pharma, biotech and healthcare.

Who's calling the shots in European healthcare?

Who's calling the shots in European healthcare?

greater real-world evidence (RWE)? ... Maintain and develop Europe’s world-class IP system. Advance Europe’s Smart trade agenda.

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Latest Intelligence

  • Leading AstraZeneca’s return to growth in Europe Leading AstraZeneca’s return to growth in Europe

    She added: “Being able to show that real-world benefit, in a specific population in a specific market, makes a huge difference in those negotiations.”. ... This is the first large real-world evidence study of its kind, evaluating the risk of

  • The evolution of marketing – the Amgen way The evolution of marketing – the Amgen way

    Commercial functions have been evolving and, beyond traditional marketing, teams are required to develop various acumens, such as access, real-world evidence generation, beyond the molecule services and value-based partnerships. ... world. I learnt what

  • Real-world studies Real-world studies

    by Bill Row. How is real-world evidence (RWE) reshaping the way companies think about research strategies and provide data to their stakeholders? ... Bill Row is Divisional Principal of Real-World Evidence Strategy &Analytics at ICON plc.

  • The evolution of real-world studies The evolution of real-world studies

    How industry and regulators are using real-world data. The use of real-world evidence (RWE) is evolving quickly. . ... Pfizer brought Ibrance to market using data from randomised controlled trials (RCTs) in women, before supplementing that evidence with

  • 25 Women Leaders in UK Healthcare (part 2) 25 Women Leaders in UK Healthcare (part 2)

    22. DR HARIETTA ELEFTHEROCHORINOU. AI pioneer. After a wave of hype, AI is now starting to show its value across the life sciences sector, harnessing big data and real-world evidence ... applications in pharma and real-world ML/AI platforms for scalable

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Latest appointments

  • Remi Gauchoux joins Carenity Remi Gauchoux joins Carenity

    Gauchoux has a 20-year international experience in healthcare and the CRO industries with expertise in late phase and real-world evidence analysis.

  • Dr Ameet Nathwani moves from Novartis to Sanofi Dr Ameet Nathwani moves from Novartis to Sanofi

    Oliver Brandicourt, Sanofi's chief executive officer, said: “Our industry is experiencing increased pressure to support reimbursement with customized data from real-world evidence, demonstrate ongoing benefit-risk of registered products

  • EMA's Dr Stella Blackburn joins Quintiles EMA's Dr Stella Blackburn joins Quintiles

    Cynthia Verst, president, real world and late phase research at Quintiles, said: “Stella's experience developing innovative risk management solutions is a tremendous addition to our team. ... She said: “Together with my colleagues at Quintiles, I aim

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Latest from PMHub

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