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- PMLiVE

Revolution

The social world of serendipity

Going beyond ‘fishing where the fish are’

healthcare data technology

Data technology and value-based pricing

The value of adding post-approval data collating, monitoring and analysis to any discussion on drug pricing systems

- PMLiVE

Novartis tops leaderboard at PM Society Digital Media Awards

Secures four wins for two separate campaigns

- PMLiVE

Online doctor collaboration demonstrates value

Developer says web and mobile app iConsult has helped diagnose thousands of cases

What brings patients to pharma websites?

US survey finds doctor recommendations are key for industry site traffic

- PMLiVE

Saatchi & Saatchi Health relaunches Roche’s cancer website

Agency’s Madrid office redesigns site to provide information about colon cancer

UK preparing self-care portal for patients

Will replace NHS Choices as the 'digital front door' to health and social care

Millward Brown aligns digital offering

Combine Dynamic Logic and Compete businesses to form Millward Brown Digital

- PMLiVE

Understanding the post-digital world

The ubiquity of digital demands that pharmaceutical companies focus more closely than ever on finding out what their customers want

- PMLiVE

VIDEO: The impact of new technology on healthcare

Mindy Daeschner, director of PSHealth, explains how technology needs to be part of any discussion on the value of treatment

- PMLiVE

Mobile campaign aims to tackle childhood obesity

OpenMarket to run programme for Blue Cross of Idaho Foundation

- PMLiVE

VIDEO: The potential of mHealth for pharma

PMLiVE speaks to Alexandra von Plato, president, global creative officer, Digitas Health at Think Digital 2013

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