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This page shows the latest rights news and features for those working in and with pharma, biotech and healthcare.
Four digital health trends set to reinvent and re-energise pharma
Right now, there are three main challenges for drug firms like Pfizer operating at this cutting edge. ... In just a few years, the early health tech- adopting pharma companies may have earned the right to sit beside consumers in their homes.
Latest news
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Pharma Brand Planners' Blog (Part 6)
Setting the right metrics and KPIs in your brand plan. Part 6: Setting the right metrics and KPIs in your brand plan. ... from giving numbers and targets from a lack of confidence in setting the right target or being seen to fail.
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Don’t we all need to be able to change something?
After all, health isn’t fixed. Arguably, right now it’s fundamentally broken. ... Changing that behaviour requires an understanding of the influences on key stakeholder behaviour in the context in which they occur, before being able to execute the
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Roche agrees $1.4bn takeover of fibrosis specialist Promedior
PRM-151 was previously partnered by Bristol-Myers Squibb in 2015, but that agreement – which included a $150m upfront payment and acquisition rights – was called off last year in the
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ZPB Associates acquires PR specialist Journalista
Agencies have previously worked together on a number of campaigns. Holly Sutton, Journalista CEO (pictured left) and Zoe Bedford, CEO of ZPB Associates (pictured right).
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Amgen buys BeiGene stake for $2.7bn to aid push into China
BeiGene – which has a 700-strong salesforce in China and hundreds of scientists working on drug development – will assume commercial rights in China for those 20 medicines for seven years after
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Latest Intelligence
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We’ll need more than a spoonful of sugar to counter vaccine hesitancy
benefits and risks of immunisation and view it as both their right and responsibility.
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The long and winding road to asthma breakthroughs
This is really the story about biologics; how to understand to target to get the right medicines to the right patient.”.
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Creating value from value-based healthcare
Identifying the right partners is key. At this point, not all systems or stakeholders are willing to pay for outcomes and/or savings on total costs – but many are starting to
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Evolution or revolution: the latest review of NICE methods
Getting the Commercial Framework right could go a long way to getting more drugs approved and getting value for money, depending, of course, on the advantages for companies.
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The Golden Goose
And they tend to be priced closely to their competitors. Biologics is the hot field right now, a fertile ground for the most innovative and life-saving products – but also a
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Latest appointments
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New hires at Abbott, Kite and Arrakis Therapeutics
Robert is the right person for Abbott's future. He is a proven Abbott leader with significant experience running Abbott's global businesses. ... Arrakis Therapeutics . Arrakis Therapeutics, a biopharmaceutical company focused on the discovery of
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New faces at creative digital agency earthware
Also strengthening the team is Melanie Charles (pictured right), who has joined as marketing manager.
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New faces at Healthware Group and HRW
Emma Neville (pictured right) comes to HRW as a graduate behavioural analyst following completing a MPhil in History and Philosophy of Science and Medicine at the University of Cambridge.
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New faces at Prime Global, Swordfish Advertising and Wilmington Healthcare
Also joining O’Leary at Prime Global is Rebecca Massey (pictured below, right), who has been appointed as senior director, global market access &HEOR. ... Sarah Rush (pictured below, right) has been appointed as client services director, and has over
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McCann Health Germany strengthens leadership team
Coincides with office move to support growth. From left to right: Guido Körfer, Effie Baoutis and Marc Henschel.
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Latest from PMHub
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WHITE PAPER: The increasing importance of clinical trial marketing advertising in patient recruitment
It’s a challenge, we know. But with the right combination of insight, strategy and creativity, it’s one that we can help you overcome.
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OPEN Health reflections on the World Orphan Drug Congress in Barcelona
therapies and associated referral and treatment pathways; and then building communications plans which are clear, demonstrate the value and reach the right audiences is critical. ... At the conference, smaller biotech companies attended alongside
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Antibiotic resistance: The silent pandemic
Globally, we need to ensure that these medicines are used more prudently in both people and animals through better diagnostics, access to the right drugs and improved regulation [6].A better
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Using human insights to push healthcare communications forward
While doctors and scientists have in-depth medical knowledge on a range conditions, right down to the molecular make-up of a disease, it is important to understand how a condition
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RWE Blog 3: Is real-world evidence the holy grail
In our third instalment, we’re looking at how to find the right balance in using RWE.
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Account Executive
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Excellent Salary and Benefits on offer
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£32, 000 - £40, 000 bonus benefits
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Highly Competitive Remuneration Package
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Subscribe to our email news alerts
- Genital herpes vaccine candidate heads for human studies
- Bayer, Merck’s high-risk heart failure drug comes good in phase 3
- Novartis’ Mayzent and Roche’s Polivy lead CHMP recommendations
- Roche’s Spinraza, Zolgensma rival risdiplam hits the mark in SMA
- Bayer and Merck take high-risk heart failure drug into phase III
- Biogen under fire over $88,000 Vumerity annual price
- Spotlight interview: 15 minutes on insights and market research in pharma
- Ashfield appoints new UK head of patient solutions
- New hires at Abbott, Kite and Arrakis Therapeutics
- Signant Health joins the Association of Clinical Research Organizations
- MSD’s Keytruda scores another EU okay, in head and neck cancer
- Behaviour change – is there something missing?
PMHub
Research Partnership
We are the largest independent healthcare market research and consulting agencies in the world. Trusted partner to the global pharmaceutical...
Latest intelligence
- Spotlight interview: 15 minutes on insights and market research in pharma
- Neil Rees, Head of Research, OPEN Health Patient & Brand Communication takes 15 minutes to answer some key questions on insights and market research in pharma...
- WHITE PAPER: The increasing importance of clinical trial marketing advertising in patient recruitment
- Learn why advertising is more important than ever in clinical studies...
- The 'winner takes all' pricing game
- Tendering has long been common in healthcare for medical devices and diagnostics; the Gulf Cooperation Council and the Jamaica Commodity Trading Company have been using pharmaceutical tendering since the 1970s....
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