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sales reps

This page shows the latest sales reps news and features for those working in and with pharma, biotech and healthcare.

The forefront of technology innovation

The forefront of technology innovation

This would alleviate pressure on the sales rep, who has other more pressing tasks to attend to. ... about transforming the way drug companies’ sales reps provide adverse events information back to PV and safety teams.

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  • How a design mindset can lead to better medical outcomes

    sales liaisons (MSLs), marketing and branding teams can come together. ... Sales reps and MSLs could no longer hit the road as they have previously, so HCPs have had to go it alone to find additional information.

  • See why so many clients choose the Ashfield contact centre in our new video

    Contact centres are an increasingly popular way for pharmaceutical and healthcare companies to target customers in a more holistic way than field medical sales reps alone.

  • Madmicrobe Studios Madmicrobe Studios

    World-leading brands come to our medical animation studio to: help educate healthcare professionals; raise brand awareness; design digital assets for sales reps, conferences, and investor meetings; create media kits and

  • Engaging physicians during COVID-19

    More than 80% of healthcare professionals haven’t received new information from pharma since social distancing started in March, and visits from sales reps, including tele-details and e-details, dropped

  • Localising content: How to not get lost in translation Localising content: How to not get lost in translation

    If you have ever tried to localise marketing or sales materials – brochures, presentations, whitepapers, etc. – ... By managing  digital assets all in one place, for example with  Veeva Vault Anthill Activator you can fill the gap between

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Market Access Transformation

Market Access Transformation (MAT), founded by industry veterans Baiju Aurora and Paul Howard, specializes in developing cutting edge technologies that...

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InSite Events™ National Pharma Meeting: A Customer Story
How our client leveraged Impetus Digital’s white-glove service, 360° coverage and care, and award-winning InSite Events™ platform to successfully transfer their annual national meeting online....
Fear or encouragement, which is best to drive behaviour change?
The communications industry depends on fear of the perceived loss of something, in order to create the hope found in a product benefit. But, if if left too long unchecked,...
The unheard, unseen, and uncorrected effects of COVID-19
The disproportionate effects of the pandemic have been highlighted amongst ethnic minorities, so is it likely that ethnic minorities will be more worried about participating? And could this exacerbate inequalities...