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search marketing

This page shows the latest search marketing news and features for those working in and with pharma, biotech and healthcare.

New medical media agency launched in UK

New medical media agency launched in UK

Method Medical Media will focus on marketing and social media. London-based agency, Method Medical Media has opened its doors to UK, European and international clients today, offering expertise in content, ... social media and search engine marketing to

Latest news

  • Chinese regulators restrict Baidu healthcare advertising Chinese regulators restrict Baidu healthcare advertising

    Healthcare advertising accounts for 20-30% of Baidu's search revenue - with search marketing representing around 85% of its total sales. ... The firm said it would also have to indicate clearly which search results are marketing information and the

  • The rise of search marketing in healthcare The rise of search marketing in healthcare

    Forward-thinking companies are investing in their teams and training people in social media; analytics; data visualisation; search engine marketing; and search engine optimisation in order to provide more relevant solutions ... Search engine marketing

  • Health Unlimited launches search marketing agency Health Unlimited launches search marketing agency

    Search Unlimited will be led by the group's Matt Lowe. Health Unlimited has launched a search engine optimisation and marketing agency, adding to its roster of healthcare communications firms. ... The new agency will offer natural (organic) and paid

  • WPP buys two more firms WPP buys two more firms

    The first acquisition saw WPP's market research company Millward Brown acquire InsightExpress, a US-based provider of media analytics and marketing accountability solutions. ... It has 100 staff. Clients include Google, Netflix and Microsoft. The second

  • Publicis builds North American portfolio Publicis builds North American portfolio

    Hawkeye offers a range of integrated digital marketing services including data and analytics, website design and development and social and mobile marketing. ... Last year saw the group buy US healthcare analytics firm Verilogue, India's Beehive

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  • Stop marking your own homework Stop marking your own homework

    An external objective assessment of brand plans provides an unbiased view of one of the key determinants of marketing performance. ... Most pharmaceutical companies use internal checks and balances to ensure that their marketing is up to scratch.

  • Get connected in pharma marketing Get connected in pharma marketing

    Search engines, social media, online research and other consumer-controlled communications allow for deeper insights into customers' thoughts, motivations and behaviours. ... Fortunately we have insights into our customers that allow a 'science' to be

  • Case study: Generating awareness of Rheumatoid Arthritis

    Streaming Well distributed the video through a ground-breaking online strategy using existing social media channels which engaged viewers without the use of paid search marketing.

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Latest from PMHub

  • How to build an online medical information service that resonates with your customers

    of health care practitioners are searching online for treatment strategies and guidelines, with 46% using search engines to assist with prescribing decisions. ... This information will inform the service design. It might sound simple, but visibility in

  • Health Unlimited launches search engine marketing offering

    Simon Warne, Head of Media and Marketing: 44 7720 399 140  . About Search Unlimited www.searchunlimited.com. ... brand teams understand search engine marketing and ensure best practice is considered throughout the development and implementation of the

  • Health Unlimited

    We are Unapologetic.We deliver integrated solutions across public relations, multi-channel marketing, medical education, social, search, market research and neuroscience. ... London, Thursday July 2nd 2015; Health Unlimited, the global integrated

  • Pharma & Healthcare SEO and Search Engine Marketing

    Therefore, search engine marketing offers many benefits for businesses looking for a highly targeted and measurable form of marketing to promote their products and services. ... This paper aims to help CEOs, Directors, Marketing &Product Managers within

  • Genetic Digital

    Pharma &Healthcare SEO and Search Engine Marketing. ... Facebook is second and the top non search/social media oriented site is the BBC ranked at number 8.

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