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- PMLiVE

smart drugs

- PMLiVE

Four Health’s new Well Being service focuses on what our clients are looking to achieve, namely a well being.

Led by Managing Director Kelly Smith, Kelly and the team combine data-led insights and healthcare expertise to provide targeted solutions, reaching all audiences, from the very niche to the large...

Four Health

- PMLiVE

Reaching the many, not just the few

Pharmacists and the empowered patient

- PMLiVE

A bright future for OTC and Merck Consumer Health

It’s an exciting time for the OTC sector. Consumers have never been more interested in wellbeing and, of course, avoiding illness. This is driving change, and quickly. The market is...

- PMLiVE

Virgo Consumer Health & Wellbeing hires Kirsty McKinnon

Med comms agency strengthens senior team with new personal care sector lead

Preparing for growth in consumer healthcare

Merck’s Uta Kemmerich-Keil on the company’s consumer health ambitions

- PMLiVE

Merck: You need to win locally in consumer health

And company says it would consider targeted 'bolt-on' acquisitions

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Bayer completes takeover of Chinese OTC company

Expands consumer health presence with Dihon purchase

- PMLiVE

Pharma is turning its attention to consumer healthcare

Pharma is no stranger to over-the-counter remedies but, as a number of recent deals show, consumer healthcare’s star is rising

- PMLiVE

Sanofi plans OTC version of Lilly’s Cialis

Deal could see erectile dysfunction drug become available without a prescription once its patents expire

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Reckitt Benckiser backtracks on Merck OTC unit

Ends negotiations to add to consumer health division

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Bayer buys Chinese consumer care company

Acquires Dihon Pharmaceutical as Algeta takeover closes

- PMLiVE

GSK’s Lawson elected PAGB president

He will help lead OTC trade body after departure of Novartis' David Barnett

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