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SO Patient

This page shows the latest SO Patient news and features for those working in and with pharma, biotech and healthcare.

NHS tech leader departs for digital GP service

NHS tech leader departs for digital GP service

Technology has the power to deliver a step-change in clinical care and patient experience. ... In primary care, the plan has a milestone so that by 2023/24, every patient in England will be able to access a 'digital first' primary care service.

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Latest Intelligence

  • A little less conversation

    So what do we do? We harness the power of patient insight and patient involvement to ensure our strategies, communications and digital solutions put the patient front and centre. ... So, if you’re ready to put the theory into practice, to get serious

  • Cannes Lions Healthcare Agency of the Year – championing change and demanding more… Cannes Lions Healthcare Agency of the Year – championing change and demanding more…

    We must tell better, more relevant, readily understandable stories to ensure that there is a true information exchange between the HCP, patient and carer, so that carers become project managers of ... Our job is to transform HCPs into innovators, so they

  • ‘How is your day?’ ‘How is your day?’

    Plasma-treatable conditions have a small patient population, so the issue for plasma protein therapies is smaller patient numbers, coupled with a supply and production process that is far more complex ... Secondly, building strong links between donor and

  • We can be heroes We can be heroes

    1.  Clear, patient-focused objectives, explicitly agreed and documented. 2.  A shared commitment to common goals. ... Collaboration is a highly effective way for pharma to put patient-centricity into practice, so that everybody involved can feel

  • Pharma’s isolated islands of innovation Pharma’s isolated islands of innovation

    so far largely resulted in isolated islands of innovation that remain unconnected from the average patient’s perspective. ... So even in our brutally and artificially simple example, we’re not designing around the patient at all.

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Latest appointments

  • Ferring appoints executive VP and chief medical officer Ferring appoints executive VP and chief medical officer

    Michel Pettigrew, president of the executive board and chief operating officer, Ferring Pharmaceuticals, said: “Making the industry more patient-centric has always been a top priory for Professor Dugi, and this ... is perfectly aligned with our

  • Sanofi appoints ‘chief patient officer’ Sanofi appoints ‘chief patient officer’

    The company explained that Dr Beal will be tasked with elevating the 'perspective of the patient within Sanofi so the company's future healthcare offerings can better incorporate the unique priorities ... the patient perspective advances our approach to

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Latest from PMHub

  • Device Attribute Testing

    The patient evaluation needed to reflect real life as much as possible, so that it truly reflected patient preference and could predict the future market impact of any new device.

  • Lucid Group welcomes new magical talent and boosts their medical writing teams with hires in the US and UK

    I’m excited to be joining a company with such a great culture and clear vision for creating industry-leading and patient-centric programmes.” Hazel remarks. ... It’s exciting to be working for a company so dedicated to patient outcomes and focused

  • Practical Patient Centricity

    In our experience, companies typically have three key reasons to embrace patient centricity:. ... Celebrate success and failure. There is no definitive way to embed patient centricity, so new approaches will create both successes and failures – both

  • Patient Engagement for the Life Sciences

    Life Sciences.To celebrate the book launch, we’ve been talking to Guy about why patient engagement is so important to pharma. ... So I come with that corporate, strategic background. The co-author of the book, Mitchell Silva, is a patient.

  • Moving away from pharma’s paternalistic approach

    New handbook makes the case for greater patient engagement in the development of new medicines. ... It’s so important to shift from patient-centric rhetoric to an integrated model where life cycle decisions are informed by patient insight and patient

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