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social media

This page shows the latest social media news and features for those working in and with pharma, biotech and healthcare.

UK no longer measles-free as vaccination rates fall dramatically

UK no longer measles-free as vaccination rates fall dramatically

This includes asking GPs to promote catch-up vaccinations for children who may have missed out on both doses of the MMR vaccine, urging social media sites to tackle misleading ... Experts have blamed the decrease in vaccination rates on ‘viral

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  • Innovation and digital health comms recognised at Communiqué Awards Innovation and digital health comms recognised at Communiqué Awards

    Excellence in Social Media Strategy. Another field ripe for creative thinking is social media, as it opens up the possibility for genuine interaction with stakeholders. ... The winner in this year’s Excellence in Social Media Strategy

  • Breaking from tradition - social media at medical congresses Breaking from tradition - social media at medical congresses

    Why do HCPs flock to social media during congresses? Social media provides HCPs with a means of connection, both with other peers in relevant roles, and with information. ... take the first steps towards integrating social media into their congress

  • What pharma marketers can learn from Disney

    A typical example of crosschannel marketing is running an integrated campaign that involves using email and social media channels to reach your target audience and drive it to a website via ... How can we capitalise on social media? Is there a place for

  • The social dilemma: is it time for pharma to join the party?

    Clearly, just as in wider society, HCP use of social media is growing. ... In a world where health is increasingly debated over social media, pharma’s voice is absent from the conversation.

  • 25 Women Leaders in UK Healthcare (part 2) 25 Women Leaders in UK Healthcare (part 2)

    She is also a passionate advocate of gender equality rights, campaigning in the media and fighting resolutely against misogynist social media trolls. ... Her current projects are the Mental Health Media Charter and Where’s Your Head At?

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Latest appointments

  • Healthcare comms appointments Healthcare comms appointments

    Patel’s responsibility will see him identify digital and social media opportunities to boost communications activities. ... Over the last 20 years, Patel has led digital, content and social media strategies for a variety of organisations in they health,

  • Weekly comms appointments Weekly comms appointments

    The dual role is said to be in recognition of the evolving healthcare communications landscape and increasing influence of social media. ... Her risk-taking and boundless creativity already sets us apart and we’re so excited to evolve our business with

  • BioStrata expands leadership team BioStrata expands leadership team

    Miller initially joined the agency in 2015 as its PR and content specialist but her new role will see her head up the delivery or PR and social media programmes to

  • Zyme Communications strengthens team Zyme Communications strengthens team

    Dr Michelle Ricketts joins the agency as an account manager following several years’ life science communication experience working on press releases, marketing, branding, advertising, event management and social media.

  • Digital behavioural health firm Ieso expands executive leadership team Digital behavioural health firm Ieso expands executive leadership team

    He has over 20 years of technology experience within the healthcare, clinical trials and digital media industries and h is previous efforts saw him build and sell several technology start-ups, ... Digital inspiration for pharma on mobile, social media,

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