This page shows the latest Stakeholder needs news and features for those working in and with pharma, biotech and healthcare.
It claims the ICER analysis uses “more arbitrary efficacy endpoints that do not meet patient or key stakeholder needs to assess these new medications”, in particular the complete elimination of migraine
Similarly, for the agency the opportunity to communicate with the whole cross-functional team during the process helps ensure all stakeholder needs are appropriately considered in its response.
Speak their language. For a campaign to be successful, it is important to invest time and energy in understanding the search environments and needs of each stakeholder segment. ... Most importantly, build opportunities for educational and inspirational
Supported by TVF Communications, AbbVie created 'The Story of HS: A Patient Journey' to provide educational information based on stakeholder needs.
Addressing the needs of a broader range of stakeholder groups, including health policymakers, regulators, payers, manufacturers of innovative health technologies, healthcare providers and patients.
Biopharmaceutical companies must therefore consider the whole package; they should offer compelling beyond the pill services related to their products that address stakeholder needs along the patient pathway, leading to better ... This strategy should
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One that genuinely puts patients at the heart of all communications by addressing their needs. ... These maps not only help us understand the practical aspects, but they provide insights into the needs and emotions each stakeholder experiences –
Thus, understanding the patient journey and the unmet needs both from a patient as well as a physician perspective is eminent. ... To get there, companies must consider innovative ways of generating insights into stakeholder needs and their behaviours.”
The aim was to address the unmet influenza immunisation needs in people aged 65 and over and reduce the risk of influenza, subsequently mitigating influenza complications. ... A clinical advisory board was held to decide on the strategy, discuss the
In some countries, such as Italy, the UK and Germany, regional and local bodies have different needs and budgets. ... Late stage pipeline drugs. Local clinical guidelines. Local stakeholder needs and expectations .
By working in tandem, the two teams develop blended learning solutions and programmes that recognise and engage with the role-specific needs of each stakeholder, while keeping the patient at the ... core. Through delivery of novel interactive and
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Suzanne brings senior leadership to our team and a unique blend of industry expertise to our customers that will help guide development and implementation of programmes that balance stakeholder requirements and ... effectively address the needs of
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of different stakeholder groups, as well as allow for face-to-face activity if or when it is needed. ... So, pharma needs to think about how its products and services can deliver benefits across the whole system.
Addressing payer unmet needs can bring great value to the payer’s business and, subsequently, to the manufacturer’s business. ... Hence, the companies that will succeed in outcomes-based pricing are those that can leverage stakeholder engagement to
An abundance of discoveries coupled with radically evolving stakeholder needs is also straining the traditional pharmaceutical launch.
These challenges are compounded as teams grapple with drastically large data sets and evolving stakeholder needs, all while navigating a shorter time to market. ... This involves thoroughly assessing customer needs and using this rich insight to create
Communication should satisfy the self-interest in each link of the chain; hence, shouldn’t strategy actually start with patients’ needs and then work backwards?
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The Fishawack Group of Companies is one of the largest independent medical communications and medical marketing specialists, with teams in...