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STEM Marketing

This page shows the latest STEM Marketing news and features for those working in and with pharma, biotech and healthcare.

Orphan drugs dominate UK Prix Galien shortlist, medtech debuts

The 2016 Orphan Drug Award was won by Holoclar, which in 2015 became the first stem cell therapy to receive European marketing approval. ... The therapy is used to treat moderate-to-severe forms of limbal stem cell deficiency (LSCD), a rare eye condition

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Prix Galien opens for entries with new award

Chiesi’s Holoclar, the first stem cell therapy to receive European marketing approval, won the Orphan Product Award.
UDG Healthcare acquires STEM Marketing for £84m

Aims to expand its Ashfield service offering. UDG Healthcare has acquired commercial, marketing and medical audit firm STEM Marketing in a deal worth up to £84m. ... Buying STEM Marketing will expand the commercial and clinical service offering
Queen's Awards for Enterprise for STEM and Porterhouse

International trade honours recognise the two firms' rapid overseas expansion. . Pictured: Porterhouse Medical's Brian Parsons (left) and Jon Hallows. Marketing audit firm STEM and med comms agency Porterhouse Medical were ... Its offering is an 'audit'
PMEA 2013 opens for entry

The Pharmaceutical Market Excellence Awards (PMEA) programme for 2013 is now open for entry, with organisations invited to submit work that demonstrates responsible marketing and business practice in healthcare. ... PMEA are the best awards in the
Passion branding

Admittedly, the phrase "passion branding" has not entrenched itself in pharma marketing vernacular, retaining a stronger presence in consumer marketing. ... too important to be left to the marketing department", selling is too important to be left to the

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Behavioural economics in pharma

Often, they stem from underperforming sales or marketing initiatives that were given positive predictive intent or attitudes during testing. ... decisions a key motivator in marketing activity.

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Latest appointments

STEM Healthcare bolsters its EU5 team

Adds four new hires to support growth across the region. STEM Healthcare - formerly STEM Marketing - has made a number of senior appointments across its EU5 team to sustain growth and underpin ... Prior to joining STEM, Giraud worked for GSK and Novartis
Star Medical strengthens outsourcing team

McCulloch has nearly 30 years of experience in sales management, HR and operations, including consulting at STEM Marketing and serving as associate head of recruitment and selection at neoNavitas.

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3 Monkeys Zeno

3 Monkeys Zeno is an award winning global creative communications consultancy – home to a collective of creative and strategic...

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Improve clinical trials through patient journey mapping: Could patient journey mapping be your solution to improving clinical study recruitment and retention? While awareness of clinical studies is low across the population, it’s not the only issue. It’s...
InSite Mapping™ - a Novel Tool for Insight-gathering and Patient Journey Mapping: Learn how a client engaged 18 rheumatologist advisors over 6 months to create a patient journey map for SLE....
Alone we can do so little, together we can do so much: Collaboration is at the heart of successful patient engagement and effective healthcare provision. But in such a complex, nuanced network, true collaborations are rare. So how can we, as an...