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strategic planning

This page shows the latest strategic planning news and features for those working in and with pharma, biotech and healthcare.

Lucid’s first class of 2018 graduates from Lucid’s Futures Academy

Moving into their first job placements, the four graduates have received medical writing and account handling experience, including strategic brand planning and financial management.

Latest news

  • Hume Brophy launches new life science division Hume Brophy launches new life science division

    Drawing in ‘experts’from across the medical communications, science, academia, media, pharma and biotech fields, the team will develop and deliver advocacy platforms, strategic communications and market planning programmes. ... complex challenges

  • mXm launches mXm Health Consulting

    mXm launches mXm Health Consulting. Strategic consulting arm to operate alongside mXm Medical Communications. ... The newly-created division will see the team work on insight-led company and portfolio planning, marketing process development and evaluation

  • Ashfield Healthcare launches Cirrus Communications Ashfield Healthcare launches Cirrus Communications

    Ashfield Healthcare Communications has launched a new strategic healthcare communications agency called Cirrus Communications. ... The Cirrus team will be led by Stephanie Tortell and will work on a range of activities including scientific communications,

  • Multipharma launches Inceptua Medicines Access Multipharma launches Inceptua Medicines Access

    clinical trials of comparator sourcing, strategic planning, global depot solutions and clinical manufacturing.

  • Finding a cure for 'templatitis'… Finding a cure for 'templatitis'…

    Certainly a treatment with a long half-life. Re-design the template to align to an effective strategic planning process. ... So is the ‘template’a vital organ that can not be removed without the death of strategic planning?

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Latest Intelligence

  • Flight path: the long-haul journey Flight path: the long-haul journey

    Flight path: the long-haul journey. Examining the direction of travel for strategic planning. ... Strategic planning needs to be oriented on the company’s strength and opportunities.

  • Medical affairs Medical affairs

    medically qualified personnel, medical affairs has transformed into a role of strategic leadership. ... Strategic med comms planning and delivery. The strategic medical communications planning process provides a structured framework agreed across the

  • Beyond the annual plan Beyond the annual plan

    These hyper-competitive markets demand focused, competitive and resilient marketing strategies. However, strategic planning approaches are often fixated on fiscal gains instead of competitive, agile brand planning. ... 3. Tackle the difficult decisions

  • Effective strategic planning Effective strategic planning

    For example, since strategic planning is inherently long-term oriented, it should begin with an objective evaluation of the organisation’s goals. ... On this point, Metapraxis’Simon Bittlestone emphasised that data analytics can help strategic

  • Can big data give medical affairs an edge in strategic planning? Can big data give medical affairs an edge in strategic planning?

    Can big data give medical affairs an edge in strategic planning? ... Leveraging relevant data can also assist in building and maintaining long-term strategic partnerships with KOLs, which are essential to enabling meaningful engagement within a

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Ashley Communications

Ashley Communications is a bespoke, independent medical communications consultancy consistently providing a unique director-delivered client service tailored to individual client...

Latest intelligence

Why heading online for scientific meetings can yield greater HCP engagement
Modern conferencing methods, with enhanced digital information transfers, offer unique opportunities for greater HCP engagement....
The threat of antimicrobial resistance
Why this issue is such a fundamental challenge...
Meet the CEO behind ReNeuron’s cutting-edge stem cell therapies
Blue Latitude Health speaks to Olav Hellebo, CEO of ReNeuron, to find out about the biotech’s latest innovation in stem cell therapy and to learn his perspective on navigating the...

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