Pharmafile Logo
T40 2022 Cover
Diversity, Equity and Inclusion
Communiqué 53 Cover Image
- PMLiVE

toothbrush

European Commission proposes new patient information changes

Latest twist to medicine information saga further tightens up how pharma companies can use the internet

- PMLiVE

Google adds new dimension to online health information searches

New search feature will suggest related conditions when people search on Google for symptoms

- PMLiVE

Twenty six per cent of European doctors own an iPad

And they spend over a quarter of their professional online time on the device, according to new research

AZ scientists rate the value they get from social media

Company survey highlights information sharing, collaboration, knowledge building and networking

- PMLiVE

Interview: Yoshihiko Hatanaka, CEO and president, Astellas

The president and CEO of Astellas Pharma tells Jacky Law how he intends to steer the company through the current economic downturn

- PMLiVE

Investigating ‘Globish’ – a simplified form of English

The drive to make adverts understandable around the world by using a reduced palette of words and images is diluting the message, so a brand champion is needed to maintain...

Social network sites ‘have potential’ in clinical trial recruitment

Australian study targeted young women through Facebook adverts

- PMLiVE

How to use SEO correctly

How to execute digital: Faisal Ahmed discusses the best ways pharma companies can make sure their sites are picked up by search engines

Siemens takes major step into companion diagnostics with pharma tie-ups

Will partner with Pfizer – GSK joint venture ViiV Healthcare and Tocagen

- PMLiVE

Measuring engagement in healthcare communications

Using the METRIC Model to measure engagement and track the outcomes of influencer communiciations

US think tank suggests ‘social guiding principles’ for pharma

Digital Health Coalition hopes to spark industry debate on how best to approach social media and user-generated content

- PMLiVE

Online boost for UK paediatric trial recruitment

New resources launched for families thinking about taking part in a trial

Subscribe to our email news alerts

Latest jobs from #PharmaRole

Latest content

Latest intelligence

Quick links