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trends

This page shows the latest trends news and features for those working in and with pharma, biotech and healthcare.

Is AstraZeneca looking for its next CEO?

Is AstraZeneca looking for its next CEO?

The news was a setback for AZ's ambitions in IO, but didn’t come as a total surprise as earlier data had shown a similar trend. ... This year has been remarkable for the trend of senior pharma execs moving across to new and emerging biotech and medtech

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Healthcircle

We're Healthcircle – an award-winning healthcare advertising and creative communications agency, offering a holistic approach to brand health. With a...

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NHS medicines optimisation milestone
Steve How, Paul Midgley and Oli Hudson, of the Wilmington Healthcare Consulting Team, explore the implications of Adalimumab’s recent European patent expiry...
Marketing to healthcare professionals – what’s the key ingredient missing from most campaigns?
What do you think is the difference between a campaign developed to win a share-of-mind with consumers and a campaign designed to gain the attention of healthcare professionals?...
What everyone forgets about good organisational change in pharma
Natasha Cowan speaks to Daphne Chung, Head of Organisational Transformation, to learn how she ensures smooth organisational change that takes all stakeholders into account....

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