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Twitter

This page shows the latest Twitter news and features for those working in and with pharma, biotech and healthcare.

ABPI explores the future of medicines

ABPI explores the future of medicines

More on this and other UK themes live from today’s ABPI conference via Twitter @awmcconaghie.

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Latest Intelligence

  • Digital mania - a question of value Digital mania - a question of value

    Anthony Rowbottom, research director and head of digital and innovation at Branding Science EU, has been active in the healthcare industry for 15 years - follow him on Twitter: @Arowbottom.

  • The new rules of marketing and PR The new rules of marketing and PR

    Twitter? Savings: How much money can be saved by using online tools?

  • Positive disruption in business intelligence Positive disruption in business intelligence

    Specialist-themed Twitter hashtags - global, open, online conversations among people with a common interest - are being used by HCPs to connect peers all over the world with common interests from rare

  • AI’s potential in the pharma life cycle AI’s potential in the pharma life cycle

    Proactive intervention. Already AI is being used to identify women whose Twitter posts indicate they may have increased risk of developing two relatively rare diseases: ovarian cancer and cervical cancer.

  • Are we #winning? Are we #winning?

    Boehringer Ingelheim is a notable social media trailblazer, being one of the first to join Twitter and to successfully execute award-winning TweetChats (#ChatAfib, #COPDchat), engaging experts, patients and media.

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Latest appointments

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Latest from PMHub

  • How did pharma use Twitter at #ASCO16?

    How did pharma use Twitter at #ASCO16? Each year, ASCO’ s Annual Meeting brings together 30, 000 oncology professionals from around the world, here we explore the #ASCO16 hashtag and how

  • Pharma Social Media Ranking - Global Twitter Edition 2018

    A constant story during this time has been the decline of organic reach across social platforms including Twitter. ... the insights prove useful to the pharma companies we looked at and in particular to the dedicated social media teams behind their

  • Discover who are the most engaging Pharma companies on Twitter

    Discover who are the most engaging Pharma companies on Twitter. With engagement such a key performance metric we first created a weighted formula, incorporating likes, retweets and replies, which produced an ... Some pharma companies have started taking

  • WE’s Make Twitter #COUGH campaign awarded with PM Society Bronze

    3 May 2016 (London) – WE’ s “ Make Twitter #COUGH” campaign for World COPD Day has been recognized at this year’ s PM Society Digital Awards. “ ... Richard Pitt, Corporate Affairs Manager at Boehringer Ingelheim said “ Make Twitter #COUGH

  • VCCP Health Appoints New Creative Team

    For more information on VCCP Health, visit www.vccphealth.com, follow us on Twitter or LinkedIn or contact Beverley Newbury, MD (beverleyn@vccp.com, 44 7595 003 744).

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