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user-centric design

This page shows the latest user-centric design news and features for those working in and with pharma, biotech and healthcare.

Driving adherence through improved user experience

Driving adherence through improved user experience

Consider and understand the behaviours that lead to non-adherence to develop a good user experience. ... The pressure on so many areas of our lives is eased by thoughtful, user-centric design and we need to take the same approach to adherence.

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Quintiles Medical Communications

Quintiles’ award-winning medical communications group sits at the heart of the enterprise. We offer a range of innovative strategic services,...

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Developing advocacy in the pharmaceutical industry.
The importance of advocacy programmes...
GDPR and events. What does the pharma industry need to know?
Many people in the pharma industry still aren’t following the rules set out by the GDPR when it comes to running events and attending tradeshows. But with eye-watering fines for...
Digital trends in B2B sales - how far behind is Pharma?
The modern approach to B2B sales is data-driven, and enabled by digital tools....

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