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user experience

This page shows the latest user experience news and features for those working in and with pharma, biotech and healthcare.

Current and future trends for developing digital medical communications

Current and future trends for developing digital medical communications

Likewise, there is an increasing need for personalisation of the user experience, enabling people to reach and access the content they specifically need quickly, along with the growing expectation of an ... This enables quick access to the right content

Latest news

  • Leader named for NHS digital transformation unit, but scepticism persists Leader named for NHS digital transformation unit, but scepticism persists

    role at NHSX - the X standing for 'user experience' - this summer. ... Matthew has a wealth of experience in managing large digital projects and I am delighted to have him on board.”.

  • Digital Trials Digital Trials

    A single Study app that provides seamless connectivity to the devices needs to be designed with the user experience in mind and should add value to the patient experience while part

  • Ipsos to buy GfK Research divisions Ipsos to buy GfK Research divisions

    Customer experience, experience innovation, health and public affairs all acquired. Stepping up its research marketing game, Ipsos has agreed to buy four divisions of GfK Research, Germany’s largest market research ... GfK’s innovation arm, which

  • IQVIA launches content management solution IQVIA launches content management solution

    It offers a superior alternative to other commercial content management products, providing a more compelling end user experience through an advanced dashboard, streamlined processes, and meaningful reporting that drives enhanced understanding

  • Otsuka utilises Envision Pharma Group’s medical affairs platform Otsuka utilises Envision Pharma Group’s medical affairs platform

    The programme offers Otsuka’s stakeholders a more “user friendly” experience. In a bid to step up its medical affairs-related activity, Otsuka has introduced iEnvision - a programme by Envision Pharma ... Dusan Kostic, vice president of Otsuka, said

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Latest Intelligence

  • Innovation in a digital context is not about technology – it’s about people Innovation in a digital context is not about technology – it’s about people

    Most patients have formed highly sophisticated digital expectations, based upon the content they consume every day, delivered by platforms that are driven by a single-minded conviction that user experience is ... We initiated a full content redevelopment

  • Is creativity in quarantine? Is creativity in quarantine?

    We always begin by analysing data, performance and observing interaction behaviour, to understand the digital experience our audience expects. ... We use that to establish a series of user experience principles, that drive a collection of targeted

  • The new world of association congresses The new world of association congresses

    With in-depth experience in creating bespoke, educational and scientific exchange platforms and events for pharma, we know the ingredients, what’s currently missing and what’s needed to pull off ... However, we have also seen HCPs expressing some

  • Persuasive technology: designing behaviour change initiatives for digital

    Bringing advances in user experience and personalised content discovery, credible content is surfaced based on HCP user profile, behaviour and peer activity. ... A modern, customer-centric experience. With discoverability at its core, Medthority delivers

  • Facing up to virtual reality Facing up to virtual reality

    This involves truly understanding the learner experience and providing interactions that simulate the live experience that they may be missing. ... Many provide the ability for users to customise their experience, including multiple ways of facilitating

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Latest appointments

  • Blue Latitude grows senior team Blue Latitude grows senior team

    Mirella has over 10 years' experience in brand strategy with a specialisation in creating multichannel strategies for a variety of brands in diverse industries. ... Meanwhile Peter Timmer has become its new Senior Customer Experience Consultant, and

  • Blue Latitude boosts its team Blue Latitude boosts its team

    In his new role he will be responsible for leading the account teams and integrating the creative, strategic and customer experience services. ... She joined the agency in August 2013 with 20 years' experience in human factors, usability and user

  • emotive appoints Francesco Raimo as part of senior shake up emotive appoints Francesco Raimo as part of senior shake up

    Raimo will lead the technical and project management teams, taking over from Hastie who has been appointed experience director. ... In this role he will focus on front-end user experience, creativity and leveraging technologies in client projects.

  • Three hires for The EarthWorks Three hires for The EarthWorks

    Adamson (top right) joins from Huntsworth Health, where she worked on human and animal healthcare accounts, Neagu (centre right) brings significant experience in the user-centred design process, and Richardson (bottom

  • Blue Latitude boosts senior management team Blue Latitude boosts senior management team

    Del Galdo has more than 20 years' experience in human factors, usability and user experience, and launched her own consultancy two years before joining Blue Latitude. ... With expertise in user experience del Galdo believes that pharma companies are not

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Latest from PMHub

  • How to make an impact at a virtual congress

    As hard as congress organisers try, replicating the congress experience on a virtual platform is difficult. ... We have more patience in the physical world. Slow loading times, poor user experience, content that is too personalized and perceived as

  • Demonstrating the value of HCP self-serve portals Demonstrating the value of HCP self-serve portals

    From site structure and user experience to content consumption and journeys through Key Educational Messages, there has been laser focus on adopting the right KPIs, event tracking and metrics for meaningful ... EPG Health’s experience is that pharma

  • In the precision medicine era, the line between products and services is blurred

    This gave us insights into the healthcare professionals’ experience and visibility into the back-end processes. ... The insights we gathered allowed us to understand the experience of patients and their caregivers.

  • If your clinical trial doesn’t have a website, do you even exist? If your clinical trial doesn’t have a website, do you even exist?

    lives. Considering a patient or HCP’s journey and experience in getting to and through your website will help you build a platform that address all of their needs. ... Our areas of expertise cover responsive website design and build; user experience

  • Video: UX/ Experience design research

    Director and UX expert Liza Pliss discusses Research Partnership's approach to user experience research and shares an example of a project where using design thinking led to an agile approach

More from PMHub
Approximately 19 fully matching, plus 46 partially matching documents found.

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