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W2O

This page shows the latest W2O news and features for those working in and with pharma, biotech and healthcare.

Bayer picks up PMEA award for multi-channel engagement

Bayer picks up PMEA award for multi-channel engagement

The Engagement through Multiple Channels also saw two high commendations: Skin-telligence by Cetraben with support from Pegasus and the Growth Hormone eHealth Programme by Merck KGaA with support from W2O

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Latest Intelligence

  • How Bayer transformed its approach to digital How Bayer transformed its approach to digital

    started.“ Bayer has just gone through its biggest transformation in 150 years,” she told W2O's PreCommerce Summit in London last month. “ ... Fun' is critical,” she told W2O's Summit. The accelerator programme started in 2014 and is one of a

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Latest appointments

  • W2O bolsters its commercialisation offering W2O bolsters its commercialisation offering

    W2O bolsters its commercialisation offering. Rita Glaze joins the firm as leader of value, pricing and market access practice. ... She said: “I am thrilled to have joined W2O and look forward to working with Brian and the team to build this practice.

  • W2O appoints Jennifer Gottlieb as president W2O appoints Jennifer Gottlieb as president

    W2O appoints Jennifer Gottlieb as president. She will take responsibility for W2O wcg, W2O twist and W2O pure. ... Digital marketing communications network the W2O group has appointed its new president in the form of Jennifer Gottlieb, who becomes the

  • WCG hires former Roche marketing head WCG hires former Roche marketing head

    agency of the future', said Jim Weiss, founder of WCG's parent group W2O.

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