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Webinar

This page shows the latest Webinar news and features for those working in and with pharma, biotech and healthcare.

Launch leaders' blog part 2

Launch leaders' blog part 2

Digital channels have had a massive boost for 1:1 interactions, group sessions and of course email (with an increase of 482%, according to Veeva), website, webinars.

Latest news

  • We've got this! We've got this!

    Our industry has evolved before and we will again. Recently, I ran a webinar about strategy in the life sciences after COVID-19.It attracted a lot of interest and gave

  • It’s Brexit day – now comes the really hard stuff It’s Brexit day – now comes the really hard stuff

    Prime Minister Boris Johnson has been adamant that no extension will be needed, a position reiterated by Dr Anusha Panjwani of the UK Office of Life Sciences (OLS) during a webinar

  • The digital shift in pharma marketing The digital shift in pharma marketing

    KOL webinar preference further increased to 69%, asserting its global dominance as the most preferred channel to reach HCPs. ... Globally, KOL webinars and social media continue to dominate as the most preferred channels in both called-on and white-space

  • Indegene Pharma Marketer 2020 Report predicts significant shift in channel spends Indegene Pharma Marketer 2020 Report predicts significant shift in channel spends

    While brand portals, KOL webinars and social media are frequently used channels, third party websites and online journals in the US and tele-detailing in Europe/Asia received the highest rating

  • Pharma Brand Planners' Blog (Part 4) Pharma Brand Planners' Blog (Part 4)

    1. Webinars – connecting local and regional physicians with a national Key Opinion Leader and as an outreach to national or international congresses.

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Latest Intelligence

  • Follow the user – democratising medical conference design Follow the user – democratising medical conference design

    webinar. With the advent of a highly contagious virus, priorities changed and the wish to avoid infection became as strong as the need to learn about the virus’s implications for

  • Congress 2020 BC (before COVID-19) Congress 2020 BC (before COVID-19)

    Industry increased its digital presence by creating tactics and digital shiny objects including online symposia, interactive poster sessions and webinars galore (the reach of webinars during COVID-19 increased by 51%).

  • Virtual congresses: video thrilled the cardio tsar Virtual congresses: video thrilled the cardio tsar

    Doctors sat at the centre and could select the content they wanted and how they wanted to receive it: live sessions, interactive posters, webinars, meet the experts, online symposia.

  • Could the rare disease community teach pharma a lesson? Could the rare disease community teach pharma a lesson?

    They’re well versed in the likes of online meetings, webinars and Zoom chats because of the rarity of their conditions.

  • The remote working revolution The remote working revolution

    Coffee roulette and well-being webinars. Lucid Group took on around 80 new staff during the pandemic but the new, collaborative dynamics of remote working accelerated their integration. ... The company also hired external experts to run well-being

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