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Novartis launch NET cancer community app

Novartis launch NET cancer community app

Digital intelligence blog. Pharma insight on digital marketing, social media, mobile apps, online video, websites and interactive healthcare tools.

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  • How can pharma build bridges with HCPs online? How can pharma build bridges with HCPs online?

    own website, as measured through A/B testing. ... Since Fendix can place content on NHS public websites too, a pharma company could go a step further and make relevant, supporting patient information available on those websites, and signpost its

  • 30 women leaders in UK healthcare (part 3) 30 women leaders in UK healthcare (part 3)

    website attracting 50m visits per month, and an ongoing roll out of an online ‘111’urgent service across England.

  • Changes to look out for in Medical Devices Regulations Changes to look out for in Medical Devices Regulations

    do their job. The European Commission has stated on its website that ‘the incident concerning fraudulent production of the PIP silicone breast implants highlighted weaknesses in the legal system in place

  • The Big Book of Dashboards The Big Book of Dashboards

    Scenario. Big picture. You host a blog or website, and you need a dashboard to track various metrics. ... You want to see total pageviews (a common website metric), total visitors and number of blog posts during the period.

  • Rules of engagement Rules of engagement

    pharma needs to invest more in HCP-facing websites where physicians spend more of their time.

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Developing advocacy in the pharmaceutical industry.
The importance of advocacy programmes...
GDPR and events. What does the pharma industry need to know?
Many people in the pharma industry still aren’t following the rules set out by the GDPR when it comes to running events and attending tradeshows. But with eye-watering fines for...
Digital trends in B2B sales - how far behind is Pharma?
The modern approach to B2B sales is data-driven, and enabled by digital tools....

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