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Wikipedia

This page shows the latest Wikipedia news and features for those working in and with pharma, biotech and healthcare.

Digital shakeout

Digital shakeout

Wikipedia, stealing from Paul Sonnier, gives the woolly and circular definition as ‘the convergence of digital and genomic revolutions with health, healthcare, living and society’.

Latest news

  • The use of search engines in health The use of search engines in health

    they will begin at a site that specialises in health information (like WebMD) and less than 2% of health seekers will start at a social media platform like Wikipedia or Facebook.

  • Citation needed: pharma needs to make the most of Wikipedia Citation needed: pharma needs to make the most of Wikipedia

    Wikipedia's influence has led to concerns about the reliability of its health information. ... The Wikipedia page for lung cancer. Yet, pharma remains fairly disengaged, reports IMS.

  • Cancer Research UK calls for accuracy on Wikipedia Cancer Research UK calls for accuracy on Wikipedia

    Cancer Research UK has appealed to scientists, doctors and nurses to get more involved in free online encyclopaedia Wikipedia to help ensure it has the most up to date and correct ... Jon Davies, chief executive of Wikimedia UK, said: "As someone who has

  • Comms agencies “intend to do right” by Wikipedia Comms agencies “intend to do right” by Wikipedia

    To seek to better understand the fundamental principles guiding Wikipedia and other Wikimedia projects. ... To act in accordance with Wikipedia's policies and guidelines, particularly those related to 'conflict of interest'.

  • Patients and HCPs turn first to Wikipedia Patients and HCPs turn first to Wikipedia

    3.0. 10. Gastroenteritis. 2.8. Source: The use of Wikipedia in healthcare (2014) by IMS.  . ... Medical information accuracy and Wikipedia. The popularity of Wikipedia is not in dispute.

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Latest Intelligence

  • Simplifying HCP access to digital information Simplifying HCP access to digital information

    Studies have shown that when doctors need information about a medication, they often go to Google, Wikipedia or other second-hand sources before turning to the actual life science company responsible ... In fact, a 2014 report from the IMS Institute for

  • The future is bright The future is bright

    What does it mean when your homework group included Google and Wikipedia?

  • The problem with targeting a healthcare message The problem with targeting a healthcare message

    it's Medscape editorial that brings the news or Wikipedia articles that are consulted for more information, they all have one thing in common: they're not really that targeted.

  • Case study: Skin cancer awareness

    This included YouTube videos, e-commerce websites, a Wikipedia page, an exclusive partnership with The Sun and sustained Twitter and Facebook campaigns.

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Approximately 0 fully matching, plus 4 partially matching documents found.

Latest from PMHub

  • The 10-year Web Challenge

    Also, and potentially more importantly, of note are those sites (such as Google, Wikipedia, Craigslist and Facebook login) that haven’t changed their core functionality.

  • Social Media and Health: the Cure or the Disease?

    Social media is going through a crisis. So is this the right time for the pharma industry to join the conversation? The rise of social media.   . Social media is a phenomenon. An epidemic. An addiction.   . Social media unites people across the

  • Stronger HCP engagement required?

    Wikipedia. Treatment guidelines. Medical blogs. HCPs will also engage on social media to:.

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