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WPP

This page shows the latest WPP news and features for those working in and with pharma, biotech and healthcare.

Rebecca Grant to lead newly-formed Burson Cohn & Wolfe UK

Rebecca Grant to lead newly-formed Burson Cohn & Wolfe UK

The move brings together two well-established agencies, Burson Marsteller and Cohn and Wolfe - both owned by marketing communication services giant WPP.

Latest news

  • Google: We're not a big healthcare company... yet Google: We're not a big healthcare company... yet

    For its ‘in conversation’format author Philip Larrey, the chair of logic at the Pontifical Lateran University, speaks to a cast of luminaries that includes Alphabet’s Eric Schmidt and

  • WPP launches specialist healthcare firm WPP launches specialist healthcare firm

    WPP launches specialist healthcare firm. Ogilvy CommonHealth Worldwide, S&H, ghg and CMI form new unit. ... Global communications group WPP has launched a new healthcare-focused company to better serve its healthcare clients worldwide.

  • Claire Gillis to lead European operations as ghg restructures Claire Gillis to lead European operations as ghg restructures

    Claire Gillis has been appointed executive managing director, Europe at greyhealth group (ghg) as part of a major reorganisation of the WPP company's operations on this side of the pond.

  • GCI Health expands into medical education GCI Health expands into medical education

    The WPP agency's plans are in response to the rapidly evolving European healthcare landscape, it said. “

  • WPP buys two more firms WPP buys two more firms

    WPP buys two more firms. Strengthens Millward Brown and GroupM with purchase of InsightExpress and Keyade. ... Both investments continue WPP's strategy of strengthening its capabilities in digital media.

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Latest Intelligence

  • Speaking the language of effective communications Speaking the language of effective communications

    of a major reorganisation of the WPP company's operations on this side of the pond. ... As for the group in which ghg sits, we are now WPP Health and Wellness, which brings into play not just drugs, it's how the individual has responsibility for keeping

  • The Book of Boredom The Book of Boredom

    It's why at ghg - an integrated part of WPP's Health and Wellness division - our advertising, medical education and value strategies are joined together, seamlessly enmeshed in the glue of

  • How to get great work from your agency How to get great work from your agency

    The Author. Gloria Gibbons is president, EMEA, Ogilvy CommonHealth Worldwide &WPP Global Client Leader, a member of the EACA Health Communications Council.

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