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The Directory of Advertising, Branding, Creative and Digital Agencies in Healthcare

The strengths you associate with ‘The Directory’ are here under the PMLiVE umbrella. Read exclusive, Directory editorial with our straight-talking Ad Lib review pieces, Euro’vision intelligence, Thought Leaders and Smart Thinking blogs, and the news that is relevant to you.

The Directory gives you a perspective on what some of the brightest brains in advertising, branding, creative and digital are thinking and, crucially, doing. Subscribe to The Directory Fortnightly Review Alert on your registration details – so you don’t miss the latest online content.

For the current edition, scroll down to view it digitally and download the app to refer to the latest DPS profiles on the network and independent agencies wherever you are. You can also order a print copy.

From: Ad Lib

Dig deep: turning emotion into action

Life's Reg Manser gives his take on three recent disease awareness campaigns for charities

From: Smart Thinking

Have we all gone tablet daft?

tablet detailingWe need to think of new devices simply as an aid to selling

From: Euro'vision

EFPIA: The patient is at the heart of what we do

EPFIA European Federation Pharmaceutical Industries Associations Richard BergstromAnd we are at the heart of economic growth, says Richard Bergström

From: Smart Thinking

Handle with care: patient-centric market research

patient market researchWorking with patients to gather insight aimed at transforming brand communications can be a delicate business

The Directory - Volume 43

The April 2014 to September 2014 edition of The Directory of Advertising, Branding, Creative and Digital Agencies in Healthcare has new features; updated, alphabetical profiles of leading healthcare agencies; and updated indexes telling you who is where and what they are working on in terms of products and clients/campaigns.

And why not get The Directory App straight to your iPhone and iPad

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inVentiv Health Communications Europe

Wherever you are, turn to Junction 11 Whatever the communication vehicle and whether your brand is at the beginning of...

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Easier access to medicines in the UK?
Cutting through the NICE value-based assessment consultation to find out what’s at stake...
Exploring MINT: Part 3 - Nigeria
In the third of a series of posts focusing on each of the ‘MINT’ markets, I take an in-depth look at the opportunities and challenges for pharma in Nigeria....
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3 Steps to Navigating Multichannel in Healthcare
You know about multichannel, but... where now? Download the 3 Steps to Navigating Multichannel in Healthcare ebook to learn what you should do next when planning your multichannel campaign....