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Transforming B2B healthcare marketing

Kite stock

Why marketers should be creating engaging content in the B2B healthcare sector

Grünenthal's relentless pursuit of relief

Gabriel BaertschiNew CEO Gabriel Baertschi on putting pain in the crosshairs of innovation

Artificial intelligence: could pharma lead the way?

Producing powerful, relevant user experiences will be one key area to target

Winning the war against cancer

Dr Josep Figueras on survival, access to treatments and the need for good data in oncology

Managed Access Programmes: a powerful source of real-world insight

MAPs represent a unique opportunity to gather evidence from a cohort of patients receiving the same treatment, across multiple countries prospectively before launch

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Random42 Scientific Communication

Random42 is the world's premier medical animation company. Over the past 20 years we have created over 350 mechanism-of-action (MoA)...

Latest intelligence

Precision medicine and the changing role of the healthcare professional
The growth of precision medicine introduces a shift away from treating the population as a whole, to treating each patient as an individual. How does this change the role of...
How will Sustainability and Transformation Plans (STPs) change the NHS commissioning landscape?
Sue Thomas and Paul Midgley, of Wilmington Healthcare, take a look at new commissioning structures and what they mean for pharma...
eyeforpharma Barcelona 2017 highlights: Industry at the brink of transformation
Hear what Anthill's delegates reported back from the biggest eyeforpharma Barcelona yet....

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