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Three steps forward, four steps back
How to ensure digital content achieves the right dialogue
Launch trends 2019
Thunicia Moodley from Syneos Health talks trends
Relearning launch: Four key dynamics for pharma launches in 2019
Syneos Health examines some of the key trends shaping industry launches in 2019 and beyond
Launch like a PRO: the art and science of successful entry to market
‘The set-up and support of the launch team requires at least as much attention as the important launch strategies and initiatives, with structure, processes and culture all requiring careful thought’
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Leicester NHS Trust’s staff intranet is integral to HCPs’ working day
Caroline Hastie, Operations Director of Fendix, takes a look at a typical NHS staff intranet and why it offers valuable engagement opportunities for pharma
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Diagnosed AnywhereWhat’s wrong? Increasingly, technology-driven tools have the answer
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Digital applications are transforming the market access landscapeOptimising product value through digital technology
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How industry platforms can help transform outcomes-based contracting in healthcareCould platforms unlock outcomes-based contracting at scale?
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Five questions guiding the way to actual patient-centricity‘91% of employees in the pharma industry believe it is very or extremely important for pharma to deliver on its patient-focused missions’
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The power of behaviour change lies in the basics‘Only with robust benchmarking can we address specific behaviour and make the right interventions to nudge the change’ 
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- Lighthouse Medical Commuications US appoints Lisa Druce as its new Managing Partner
- GW Pharma's cannabis-based medicine to be tested in dementia
- International Childhood Cancer Day 2019
- AZ says dropping MedImmune will help ‘streamline’ its R&D
- Merck puts prostate cancer firmly in Keytruda’s sights
- Biosimilar Herceptin helps Roche gain new Perjeta recommendation
PMHub
Attigo (part of the Mednet Group)
We are socially intuitive. Attigo deliver inspiring creative healthcare communications, whilst leading the way as partner of choice for socially-conscious...
Latest intelligence
- International Childhood Cancer Day 2019
- The number of new cases per year is shocking but the journey and the outlooks have vastly improved. We've pulled together an infographic to show just what we mean with...
- Immuno-oncology in 2019: the rapid evolution continues
- Immunotherapy is pharma’s biggest growth driver – how will it develop in 2019?...
- Mixing up Focus Groups
- A nice spread of homogeneous participants in a focus groups are often a go to for reliable research outcomes but there's much to be said for mixing it up and...
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