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Reading human behaviour to create a medical future

anne beal

Sanofi's Dr Anne Beal and Dr Bernard Hamelin on unlocking the doors to patient behaviour

Meetings

Peter DommettEnsuring a box office success

Pursuing better outcomes for people with pain

Lars JoenssonUsing the patient’s voice to change how we conduct R&D

Can big data give medical affairs an edge in strategic planning?

Medmeme Simon MasonTeams can better identify, and engage with, KOLs while also measuring their endeavours

Toward an outcome

Eric de regnaucourtDisrupting the product-centred development cycle

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Research Partnership

We are one of the largest independent healthcare market research and consulting agencies in the world. Trusted partner to the...

Latest intelligence

Products come and go, but a pharma company’s most valuable, durable asset is its reputation, writes Duncan Mackenzie-Reid and Simon Grist
...
Erik
A quest for innovative solutions
UCB looks to the future through a PRISM...
Big data, privacy and the rise of genomic testing
Blue Latitude Health speaks to Johan Christiaanse, Marketing Director at BGI, to find out how the medical profession can overcome one of the major barriers to precision medicine – big...

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