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PMLiVE Top Pharma List

Salix Pharmaceuticals

Launch excellence: beyond the six-month mantra

Launch excellence: beyond the six-month mantra

By Ed Corbett, Principal at Novasecta, Europe’s leading pharmaceutical strategy consultancy.

Global ban on pharma freebies, including cultural gifts

Global ban on pharma freebies, including cultural gifts It’s not just what pharmaceutical innovation achieves that matters, but also how the industry goes about achieving it. ... Many multinational pharmaceutical companies such as Pfizer, AstraZeneca and Novartis have already instituted global bans on gifts

Escaping the spin cycle of sub-optimal launch

Escaping the spin cycle of sub-optimal launch The pressure to get it right first time is significant. There are indeed no guarantees with pharmaceutical launches, but Ralph Hasenhuttl’s washing machine metaphor still holds water. ... By Chris Ross, a freelance writer specialising in the

AZ’s Sean Bohen to exit after business overhaul; report

AZ’s Sean Bohen to exit after business overhaul; report Chief commercial officer Mark Mallon has taken on the CEO role at US biotech Ironwood Pharmaceuticals, while Medimmune research head Bahija Jallal agreed to take the helm of UK biotech company

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Cogora

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