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Photo of Tim Wright plus title of talk | MFN Pricing Is Moving Fast – Here’s What Matters

MFN Pricing Is Moving Fast – Here’s What Matters

February 3, 2026 | Genesis Research Group|Access, GENEROUS, GLOBE, GUARD, IRA, Market Access, Pricing, mfn, most favored nation, most-favoured nation
With GENEROUS, GUARD, and GLOBE all released since December, 185 pages of policy will materially impact U.S. drug pricing — and yes, it’s a lot …


 | ISPOR’s 2026–2027 HEOR Trends report: The Era of Evidence Judgment

ISPOR’s 2026–2027 HEOR Trends report: The Era of Evidence Judgment

January 27, 2026 | Genesis Research Group|HEOR, Market Access, RWE, Top Trends, ispor, organization
In response to ISPOR’s recently published 2026-2027 HEOR Trends, David Miller, CEO, Genesis Research Group, suggests that we’re no longer being evaluated on our ability …


 | First impressions matter: Why getting your onboarding right is key for digital engagement

First impressions matter: Why getting your onboarding right is key for digital engagement

January 20, 2026 | Graphite Digital|Digital engagement in healthcare, HCP onboarding, Healthcare digital transformation, Pharmaceutical digital platforms
As pharma organisations invest extensively in creating engaging content, the onboarding process must not be overlooked. Seamless onboarding is the key to ensuring that HCPs …


 | How will AI change field training?

How will AI change field training?

January 15, 2026 | Inizio|Generative AI, Intelligent Commercialization
Learn how a next-generation approach to field training – powered by GenAI and avatar simulations and enabled through Intelligent Commercialization™ – can transform field force …


 | The Heart and Mouth Connection Every Woman Needs to Know

The Heart and Mouth Connection Every Woman Needs to Know

January 9, 2026 | Medscape Education|Women in Leadership, Women in healthcare, podcast
For decades, modern medicine has treated the mouth and the body as separate entities. But for Dr. Nieca Goldberg, a renowned cardiologist, and Dr. Maria …


Amiculum meets Trishna Bharadia, patient engagement and health advocate | How can pharma build genuine partnerships with patient communities?

How can pharma build genuine partnerships with patient communities?

January 19, 2026 | Amiculum|patient advocacy, patient engagement
Patient engagement is not optional in pharma – it’s integral. Meaningful partnerships with patients, caregivers and advocates must shape every stage of healthcare and medicines …


 | Five Predictions That Will Reshape Biopharma Commercialisation in 2026

Five Predictions That Will Reshape Biopharma Commercialisation in 2026

January 5, 2026 | Nmblr|
Every year, we’re met with restructuring, hiring freezes, and portfolio cuts. And every year we tell ourselves the same story. It’s a rough patch. A …



Healthcare setting | Clinical research in 2026: The trends shaping tomorrow

Clinical research in 2026: The trends shaping tomorrow

December 16, 2025 | Cuttsy + Cuttsy|Communications, Decentralised trials, Digital, Pharma, advocacy, clinical trials, partnerships, patient engagement
Discover the key trends shaping clinical research in 2026, from patient-centric approaches to empowering site staff and fostering stronger human connections.



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