In-House Team of the Year

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This award celebrates great work going on within pharmaceutical, biopharma, biotech and other healthcare companies. The Award is open to any in-house team focussed on driving health communications.

The award recognises that in-house teams may be managing programmes around both internal and external challenges and opportunities and engaging audiences within and outside their organisation.

Healthcare consultancies may also submit an entry on behalf of a client in-house team providing the relevant authorisations are completed.

Entries must include a print quality colour photograph of the team and state the number of people in the team.

NEW PROCESS FOR 2023 – PLEASE READ:

There will be two stages for this award in 2023

• Stage 1 will consist of a written entry, which should be completed using the criteria below.  The written entry does not include any marks for an oral presentation, as this will be judged separately from the written presentation.  The judges will review the written entries in Stage 1 and those teams whose written entries have been shortlisted will be invited to present to the judging panel during Stage 2.
• Stage 2 will consist of a live presentation to the judging panel, as previously for this category. Stage 1 scores will not be carried forward into Stage 2.  The shortlisted team will be required to give a short presentation on their entry and will then be asked questions by the judges relating to their team performance. The judges will select the award winner based on this presentation, and the extent to which it supports and validates the original written entry.

The organisers will send invitations by 5^th May 2023, therefore it is advisable for up to four members of your team to hold the 19^th May open.

JUDGING CRITERIA AND ENTRY FORMAT:

EXECUTIVE SUMMARY (max 200 words) 0 (zero) marks

If you are nominated for an award, PMGroup may publish extracts from this summary, so ensure that it contains no confidential or sensitive information. No other part of your entry will be reproduced and your entry will remain confidential at all times

Photo

Please upload a high resolution, print quality photograph or collage of the team

Main Entry

1. SITUATION ANALYSIS AND BENCHMARKING – 10 Marks (400 words)

• In this section you should show the judges how well you understood the situation at the start of 2022, clearly laying out the challenges and opportunities that your team was facing
• Include information on any new challenges or opportunities that arose during the year
• Where appropriate, lay out benchmark data that you will refer to in your measurement of effectiveness later
• Show the judges the best information, data and insights you have about the challenges and opportunities that you faced.

2. OBJECTIVES FOR 2022 – 10 Marks (400 words)

• Describe the team’s objectives for 2022 and how they were to be measured.

3. STRATEGY AND PLAN – 10 MARKS (400 words)

• Please outline your team strategy and overall plan for the year referring to the data and insights in the situation analysis section
• Briefly explain why this was the right strategy e.g. how it maximised opportunities and addressed challenges and how it supported the overall business goals of the wider organisation.
• If relevant explain how you planned to manage competing priorities, resource shortages or other challenges
• Be sure to include any points to emphasise bold or innovative strategy selection.

4. EXECUTION AND IMPLEMENTATION – 20 Marks (500 words)

• Tell the judges how you executed your plan, clearly outlining what was created and delivered for different projects or workstreams
• Be sure to highlight how you have partnered with other teams within your organisation or other external audiences, customers, stakeholder or agencies
• Outline how you have implemented programmes focused on key industry issues such as:
  • staff development including evidence relating to how a commitment to excellence and communications expertise has been built within your team
  • environment and sustainability
  • diversity and inclusion
• Be clear how your team has demonstrated leadership and an ability to influence your organisations business plans
• If any of the projects or programmes implement by your team have been entered for other Communiqué Awards this year, please state that in this section.

5. EFFECTIVENESS vs THE OBJECTIVES – 20 Marks (500 words)

• To help the judges assess the strength of the evaluation, please describe how successful the project or programme was in terms of the outcomes achieved versus the relevant measurements set in the Objectives section
• You may include comments from third-party stakeholders in this section but ONLY if they clearly help to demonstrate the impact of the work and were a pre-planned part of your measurement approach

Don’t forget: if you have submitted any work into other categories this year, please include these entries within your supporting documents for this category.