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Agility and Flexibility Award *NEW FOR 2021*

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Accord; Ensuring the Supply of Essential Medicines During COVID-19

by The Comms Ninja for Accord Healthcare

Summary of work

COVID-19 changed everything. As demand for medicines was spiking, export bans came into force and borders were closed. The supply of critical medicines became a serious logistical and management challenge during the height of the COVID-19 pandemic. But, as a leading supplier of medicines, a vast number of healthcare providers, intensive care units (ICU) and patients were relying on Accord to provide life-saving medicines at a time of desperate need.
Accord responded by undertaking a program of in-depth literature scanning and engagement with leading ICU physicians to build an exemplary understanding of evolving clinical needs. This was translated into focused activities to ensure rapid provision of repurposed medicines both to trials and the clinical frontline, winning many plaudits from health-systems and workers.
This approach facilitated the construction of a COVID-19 pharmacopoeia that was shared with the industry to ensure multiple producers were focusing production on the medicines of greatest likely need. The Accord team also developed an in-house epidemiological demand model, which was subsequently used pan-industry to better understand the likely surge in ICU medicines need, thereby reducing potential constraints in the supply chain.

Judges' comments

This was a swift, decisive campaign that looked both internally and externally for change and improvement. It was incredible with what they achieved in a short space of time, with so many unknowns. Their concern over the mental health of their workers really impressed us and the whole team demonstrated the urgency of and commitment to what must be done. They kept one step ahead, had a good use of data to inform decisions, with good results. The complexity of what they navigated was really impressive


The IBD Registry COVID-19 Patient Risk Tool - by Dovetail for IBD Registry

Highly commended

Driving Collective Action on Pandemic Preparedness and Response - by Evoke KYNE for Pandemic Action Network via Panorama Global

Category Sponsors

Louise Dunn, Communications Consultant – Co-chair Communiqué Awards

Key dates

Entry deadline 11 March 2022
Extended entry deadline 18 March 2022
(additional fee applies)
Judging days May 2022
Awards Ceremony 7th July 2022

Contact information:

For sponsorship opportunities:
Sales Team
Tel: +44 (0)1372 414200

General event enquiries:
Debbie Tuesley
Tel: +44 (0)1372 414243

Entry and dinner booking enquiries:
Saoirse Meenaghan
Tel: 01372 414253