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Excellence in Media Relations

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Finalist

National Transplant Week 2013: The donation conversation

by The Red Consultancy for NHS Blood and Transplant


Summary of work

Three people die daily waiting for suitable organs. There’s an urgent need to encourage sign up to the Organ Donor Register and address a significant barrier to organ donation - family consent. 

National Transplant Week 2013: communicated the need to sign up AND tell loved ones about your donation wishes. 

Our multi-phased campaign was the most successful ever, resulting in 53% more people offering to sign up than the previous year.

Judges comments

A compelling, well-executed, strategic campaign that dealt with difficult subject matter in a compassionate and appropriate way, making it more accessible. It leveraged the power of social media and boosted the campaign with celebrity endorsements.

Winner

National Blood Week 2013: Know blood give blood - by The Red Consultancy for NHS Blood and Transplant


Highly commended

Lung Cancer, not just one disease - by Ogilvy Healthworld for Boehringer Ingelheim


Finalists


View the Communiqué Awards 2014 Photos


Category Sponsors

Andrew Binns, Marketing Strategy Consultant – Communiqué Awards Judge

Key dates

Entry deadline 11 March 2022
Extended entry deadline 18 March 2022
(additional fee applies)
Judging days May 2022
Awards Ceremony 7th July 2022

Contact information:

For sponsorship opportunities:
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Tel: +44 (0)1372 414200

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Tel: +44 (0)1372 414243

Entry and dinner booking enquiries:
Saoirse Meenaghan
Email: smeenaghan@pmlive.com
Tel: 01372 414253